Qualtrics vs sprinklr
Qualtrics vs sprinklr, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Qualtrics is on 69/100 and sprinklr on 55/100.
Where each one leads
Qualtrics
- our overall score: 69/100 against 55/100
sprinklr
- agent readiness: 54/100 against 46/100
At a glance
| Measure | Qualtrics | sprinklr |
|---|---|---|
| What it is | Experience management software company helping organizations collect and analyze customer, employee, product, and brand feedback. | Unified customer experience management (CXM) platform covering marketing, advertising, and more. |
| Category | Customer Experience, Market Research, Software, SaaS | AI, SaaS, Customer Experience, Enterprise Software |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 1999 | 2009 |
| Headquarters | Provo, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Qualtrics | sprinklr |
|---|---|---|
| Employees | 6,000 | Not published |
| Total funding | $400M | $414M |
| Latest round | Series C | Series G |
| Valuation | $2.5B | $2.7B |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Qualtrics | sprinklr |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 69/100 | 55/100 |
| Traction | 60/100 | 40/100 |
| Team | 90/100 | 30/100 |
| Search visibility | 14/100 | 17/100 |
| Quality | 86/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (54/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 83/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Qualtrics | sprinklr |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Not detected | CloudFront |
| Frameworks | Tailwind CSS | Next.js, Tailwind CSS |
| Analytics | Google Tag Manager | Not detected |
Qualtrics vs sprinklr: common questions
Which is better, Qualtrics or sprinklr?
On our 0-100 score Qualtrics rates higher (69/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Qualtrics and sprinklr compare on the numbers?
Qualtrics leads on our overall score (69/100 against 55/100). sprinklr leads on agent readiness (54/100 against 46/100).
Read the full Qualtrics review and pricing or the sprinklr review and pricing. You can also browse other Qualtrics alternatives we track.