Qualtrics Strategy & Research vs User Testing
Qualtrics Strategy & Research vs User Testing, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Qualtrics Strategy & Research is on 70/100 and User Testing on 62/100.
Where each one leads
Qualtrics Strategy & Research
- our overall score: 70/100 against 62/100
- headcount: 6,385 against 1,846
- funding raised: $900M against $76.0M
- LinkedIn following: 330,247 against 183,294
User Testing
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Qualtrics Strategy & Research | User Testing |
|---|---|---|
| What it is | Experience management software for understanding and acting on customer, employee, and product insights. | Human insight platform for understanding user experience and product feedback. |
| Category | Experience Management, Customer Experience, Employee Experience, Product Experience | Customer Experience, User Research, Product Management, UX Research |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2002 | 2007 |
| Headquarters | Provo, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Qualtrics Strategy & Research | User Testing |
|---|---|---|
| Employees | 6,385 | 1,846 |
| Headcount growthLast 12 months | +40.5% | Not published |
| Total funding | $900M | $76.0M |
| Latest round | Private Equity | Series C |
| Valuation | $8.0B | Not published |
| LinkedIn followers | 330,247 | 183,294 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Qualtrics Strategy & Research | User Testing |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 62/100 |
| Traction | 60/100 | 59/100 |
| Team | 80/100 | 90/100 |
| Community | Not published | 15/100 |
| Search visibility | 33/100 | 23/100 |
| Quality | 78/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Qualtrics Strategy & Research | User Testing |
|---|---|---|
| Hosting | AWS | Not detected |
| Frameworks | Tailwind CSS | Tailwind CSS, Bootstrap |
| Analytics | Google Tag Manager | Google Tag Manager |
Qualtrics Strategy & Research vs User Testing: common questions
Which is better, Qualtrics Strategy & Research or User Testing?
On our 0-100 score Qualtrics Strategy & Research rates higher (70/100 against 62/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Qualtrics Strategy & Research and User Testing compare on the numbers?
Qualtrics Strategy & Research leads on our overall score (70/100 against 62/100), headcount (6,385 against 1,846), funding raised ($900M against $76.0M), LinkedIn following (330,247 against 183,294).
Read the full Qualtrics Strategy & Research review and pricing or the User Testing review and pricing. You can also browse other Qualtrics Strategy & Research alternatives we track.

