Placer.ai vs Underwriters Laboratories
Placer.ai vs Underwriters Laboratories, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Placer.ai is on 76/100 and Underwriters Laboratories on 29/100.
Where each one leads
Placer.ai
- our overall score: 76/100 against 29/100
- funding raised: $241M against $29.0M
Underwriters Laboratories
- agent readiness: 52/100 against 46/100
- domain rating: 90/100 against 74/100
At a glance
| Measure | Placer.ai | Underwriters Laboratories |
|---|---|---|
| What it is | Placer.ai is a location analytics platform that provides foot traffic data and consumer behavior insights for retailers, commercial real estate, and other businesses. | Testing, certification, and market intelligence provider. |
| Category | Retail, GPS, Location Intelligence, Government | Testing, Certification, Market Intelligence, Government Services |
| Sells toBusiness model | B2B | B2G |
| Offering | Software | Services |
| Founded | 2014 | 1894 |
| Headquarters | Los Altos, United States | Northbrook, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Placer.ai | Underwriters Laboratories |
|---|---|---|
| Employees | 634 | Not published |
| Headcount growthLast 12 months | +1.8% | Not published |
| Total funding | $241M | $29.0M |
| Latest round | Series D | Not published |
| Valuation | $1.4B | Not published |
| LinkedIn followers | 49,119 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Placer.ai | Underwriters Laboratories |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 76/100 | 29/100 |
| Traction | 60/100 | 37/100 |
| Team | 70/100 | 30/100 |
| Community | 8/100 | Not published |
| Search visibility | 66/100 | 2/100 |
| Quality | 86/100 | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (52/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Placer.ai | Underwriters Laboratories |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | Not detected |
| Frameworks | Not detected | Jquery |
| Analytics | Google Tag Manager | Not detected |
| Support stack | HubSpot | Not detected |
Placer.ai vs Underwriters Laboratories: common questions
Which is better, Placer.ai or Underwriters Laboratories?
On our 0-100 score Placer.ai rates higher (76/100 against 29/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do Placer.ai and Underwriters Laboratories compare on the numbers?
Placer.ai leads on our overall score (76/100 against 29/100), funding raised ($241M against $29.0M). Underwriters Laboratories leads on agent readiness (52/100 against 46/100), domain rating (90/100 against 74/100).
Read the full Placer.ai review and pricing or the Underwriters Laboratories review and pricing. You can also browse other Placer.ai alternatives we track.