Placer.ai vs SafeGraph
Placer.ai vs SafeGraph, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Placer.ai is on 76/100 and SafeGraph on 49/100.
Where each one leads
Placer.ai
- our overall score: 76/100 against 49/100
- funding raised: $241M against $45.0M
SafeGraph
- agent readiness: 54/100 against 46/100
At a glance
| Measure | Placer.ai | SafeGraph |
|---|---|---|
| What it is | Placer.ai is a location analytics platform that provides foot traffic data and consumer behavior insights for retailers, commercial real estate, and other businesses. | Provides accurate, curated data on physical places for geospatial analytics and location-based applications. |
| Category | Retail, GPS, Location Intelligence, Government | Data as a Service, Geospatial Analytics, Location Intelligence |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2014 | 2016 |
| Headquarters | Los Altos, United States | Denver, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Placer.ai | SafeGraph |
|---|---|---|
| Employees | 634 | Not published |
| Headcount growthLast 12 months | +1.8% | Not published |
| Total funding | $241M | $45.0M |
| Latest round | Series D | Series B |
| Valuation | $1.4B | $370M |
| LinkedIn followers | 49,119 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Placer.ai | SafeGraph |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 76/100 | 49/100 |
| Traction | 60/100 | 38/100 |
| Team | 70/100 | 60/100 |
| Community | 8/100 | Not published |
| Search visibility | 66/100 | 12/100 |
| Quality | 86/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (54/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 72/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Placer.ai | SafeGraph |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | Not detected |
| Analytics | Google Tag Manager | Not detected |
| Support stack | HubSpot | Not detected |
Placer.ai vs SafeGraph: common questions
Which is better, Placer.ai or SafeGraph?
On our 0-100 score Placer.ai rates higher (76/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Placer.ai and SafeGraph compare on the numbers?
Placer.ai leads on our overall score (76/100 against 49/100), funding raised ($241M against $45.0M). SafeGraph leads on agent readiness (54/100 against 46/100).
Read the full Placer.ai review and pricing or the SafeGraph review and pricing. You can also browse other Placer.ai alternatives we track.