Paddle vs Paid
Paddle vs Paid, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Paddle is on 67/100 and Paid on 54/100.
Where each one leads
Paddle
- our overall score: 67/100 against 54/100
- agent readiness: 56/100 against 47/100
- domain rating: 90/100 against 42/100
- headcount: 401 against 29
- funding raised: $318M against $21.0M
- LinkedIn following: 63,217 against 9,989
Paid
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Paddle | Paid |
|---|---|---|
| What it is | Paddle is a comprehensive payments, tax, and subscription solution for SaaS companies. | All-in-one revenue engine for AI agents, handling pricing, subscriptions, billing, and renewals. |
| Category | Fintech, Payments, SaaS, Merchant of Record | Agentic AI, AI Agent, Agentic Payments, Fintech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2012 | 2022 |
| Headquarters | London, United Kingdom | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Paddle | Paid |
|---|---|---|
| Employees | 401 | 29 |
| Headcount growthLast 12 months | Not published | +30.6% |
| Total funding | $318M | $21.0M |
| Latest round | Conventional Debt | Seed |
| Valuation | $1.4B | Not published |
| LinkedIn followers | 63,217 | 9,989 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Paddle | Paid |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 67/100 | 54/100 |
| Traction | 60/100 | 51/100 |
| Team | 70/100 | 30/100 |
| Search visibility | 35/100 | 40/100 |
| Quality | 78/100 | 62/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 42/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Paddle | Paid |
|---|---|---|
| Hosting | Netlify | Vercel |
| CDN | Netlify | Vercel |
| Frameworks | Next.js | Next.js, Tailwind CSS |
| Analytics | Not detected | Google Analytics 4, Plausible |
| Support stack | Not detected | HubSpot |
| Open source | Yes | Yes |
Paddle vs Paid: common questions
Which is better, Paddle or Paid?
On our 0-100 score Paddle rates higher (67/100 against 54/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Paddle and Paid compare on the numbers?
Paddle leads on our overall score (67/100 against 54/100), agent readiness (56/100 against 47/100), domain rating (90/100 against 42/100), headcount (401 against 29), funding raised ($318M against $21.0M), LinkedIn following (63,217 against 9,989).
Read the full Paddle review and pricing or the Paid review and pricing. You can also browse other Paddle alternatives we track.