Outbrain vs Ubimo
Outbrain vs Ubimo, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Outbrain is on 63/100 and Ubimo on 53/100.
Where each one leads
Outbrain
- our overall score: 63/100 against 53/100
- agent readiness: 38/100 against 33/100
- domain rating: 87/100 against 34/100
- headcount: 371 against 55
- funding raised: $394M against $9.5M
Ubimo
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Outbrain | Ubimo |
|---|---|---|
| What it is | A leading technology platform that drives business results by engaging people across the open internet. | Neptune Retail Solutions is a leading provider of omnichannel retail marketing solutions, connecting brands with shoppers through in-store and digital platforms. |
| Category | Marketing, Content, Content Marketing, Content Discovery Platform | Marketing, Analytics, Location Intelligence, RetailTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2006 | 2013 |
| Headquarters | New York, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Outbrain | Ubimo |
|---|---|---|
| Employees | 371 | 55 |
| Headcount growthLast 12 months | -29.7% | Not published |
| Total funding | $394M | $9.5M |
| Latest round | Pre-IPO | Series B |
| LinkedIn followers | 87,340 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Outbrain | Ubimo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 63/100 | 53/100 |
| Traction | 60/100 | 52/100 |
| Team | 90/100 | 60/100 |
| Community | 8/100 | Not published |
| Search visibility | 30/100 | 14/100 |
| Quality | 65/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | F (33/100) |
| Domain ratingLink authority, 0-100 | 87/100 | 34/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Outbrain | Ubimo |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CMS | Not detected | WordPress |
| Frameworks | Not detected | Tailwind CSS |
| Analytics | Google Tag Manager | Jetpack Stats |
Outbrain vs Ubimo: common questions
Which is better, Outbrain or Ubimo?
On our 0-100 score Outbrain rates higher (63/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Outbrain and Ubimo compare on the numbers?
Outbrain leads on our overall score (63/100 against 53/100), agent readiness (38/100 against 33/100), domain rating (87/100 against 34/100), headcount (371 against 55), funding raised ($394M against $9.5M).
Read the full Outbrain review and pricing or the Ubimo review and pricing. You can also browse other Outbrain alternatives we track.