Outbrain vs Entail AI
Outbrain vs Entail AI, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Outbrain is on 63/100 and Entail AI on 39/100.
Where each one leads
Outbrain
- our overall score: 63/100 against 39/100
- domain rating: 87/100 against 39/100
- headcount: 371 against 42
- LinkedIn following: 87,340 against 4,644
Entail AI
- agent readiness: 43/100 against 38/100
- headcount growth: +9.0% against -29.7%
At a glance
| Measure | Outbrain | Entail AI |
|---|---|---|
| What it is | A leading technology platform that drives business results by engaging people across the open internet. | AI-powered marketing platform for generating targeted organic traffic at scale. |
| Category | Marketing, Content, Content Marketing, Content Discovery Platform | Marketing, Content, Content Discovery, MarTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2006 | 2020 |
| Headquarters | New York, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Outbrain | Entail AI |
|---|---|---|
| Employees | 371 | 42 |
| Headcount growthLast 12 months | -29.7% | +9.0% |
| Total funding | $394M | Not published |
| Latest round | Pre-IPO | Not published |
| LinkedIn followers | 87,340 | 4,644 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Outbrain | Entail AI |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 63/100 | 39/100 |
| Traction | 60/100 | 16/100 |
| Team | 90/100 | 70/100 |
| Community | 8/100 | Not published |
| Search visibility | 30/100 | 29/100 |
| Quality | 65/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 87/100 | 39/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Outbrain | Entail AI |
|---|---|---|
| CDN | Not detected | Cloudflare |
| Frameworks | Not detected | Next.js |
| Analytics | Google Tag Manager | Google Analytics 4 |
| Support stack | Not detected | HubSpot |
Outbrain vs Entail AI: common questions
Which is better, Outbrain or Entail AI?
On our 0-100 score Outbrain rates higher (63/100 against 39/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Outbrain and Entail AI compare on the numbers?
Outbrain leads on our overall score (63/100 against 39/100), domain rating (87/100 against 39/100), headcount (371 against 42), LinkedIn following (87,340 against 4,644). Entail AI leads on agent readiness (43/100 against 38/100), headcount growth (+9.0% against -29.7%).
Read the full Outbrain review and pricing or the Entail AI review and pricing. You can also browse other Outbrain alternatives we track.