Nutmeg vs Self Co
Nutmeg vs Self Co, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Nutmeg is on 60/100 and Self Co on 50/100.
Where each one leads
Nutmeg
- our overall score: 60/100 against 50/100
- domain rating: 88/100 against 75/100
Self Co
- headcount: 909 against 160
- funding raised: $158M against $69.3M
- LinkedIn following: 40,247 against 859
At a glance
| Measure | Nutmeg | Self Co |
|---|---|---|
| What it is | A financial advice startup. | Build credit and savings with Self. The Credit Builder Account and Self Visa® Credit Card help you establish payment history. Access cash fast with Self Cash. |
| Category | Fintech, Financial Services, Wealth Management, WealthTech | Fintech, Personal Finance, AI-Driven Financial Planning, WealthTech |
| Sells toBusiness model | B2C | B2C |
| Offering | Services | Platform |
| Founded | 2011 | 2017 |
| Headquarters | United Kingdom | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Nutmeg | Self Co |
|---|---|---|
| Employees | 160 | 909 |
| Total funding | $69.3M | $158M |
| Latest round | Venture Round | Seed |
| Valuation | $700M | Not published |
| LinkedIn followers | 859 | 40,247 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Nutmeg | Self Co |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 50/100 |
| Traction | 59/100 | Not published |
| Team | 60/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 31/100 | 5/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | D (43/100) |
| Domain ratingLink authority, 0-100 | 88/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Nutmeg | Self Co |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Not detected | CloudFront |
| Frameworks | Next.js, Bootstrap | Next.js, Graphql |
Nutmeg vs Self Co: common questions
Which is better, Nutmeg or Self Co?
On our 0-100 score Nutmeg rates higher (60/100 against 50/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Nutmeg and Self Co compare on the numbers?
Nutmeg leads on our overall score (60/100 against 50/100), domain rating (88/100 against 75/100). Self Co leads on headcount (909 against 160), funding raised ($158M against $69.3M), LinkedIn following (40,247 against 859).
Read the full Nutmeg review and pricing or the Self Co review and pricing. You can also browse other Nutmeg alternatives we track.