Northbeam vs Recast
Northbeam vs Recast, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Northbeam is on 56/100 and Recast on 48/100.
Where each one leads
Northbeam
- our overall score: 56/100 against 48/100
- domain rating: 65/100 against 53/100
- funding raised: $15.0M against $4.5M
Recast
- agent readiness: 59/100 against 52/100
At a glance
| Measure | Northbeam | Recast |
|---|---|---|
| What it is | Marketing intelligence platform for e-commerce brands using machine learning for profitable growth. | AI-powered marketing measurement and optimization platform for data-driven budget decisions. |
| Category | Marketing Intelligence, E-commerce Analytics, Direct-to-Consumer (DTC), Machine Learning | Marketing Measurement, MarTech, AdTech, Marketing Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | platform | Software |
| Founded | 2019 | 2018 |
| Headquarters | San Francisco, United States | Brooklyn, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Northbeam | Recast |
|---|---|---|
| Open roles | 10 | Not published |
| Total funding | $15.0M | $4.5M |
| Latest round | Series A | Seed |
| Valuation | Not published | $25.0M |
| LinkedIn followers | 4,000 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Northbeam | Recast |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 48/100 |
| Traction | 36/100 | 33/100 |
| Team | 60/100 | 60/100 |
| Search visibility | 35/100 | 12/100 |
| Quality | 68/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (52/100) | D (59/100) |
| Domain ratingLink authority, 0-100 | 65/100 | 53/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Northbeam | Recast |
|---|---|---|
| Hosting | Not detected | Google Cloud |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Google Analytics 4, Google Tag Manager, Hotjar | Google Tag Manager |
| Support stack | Not detected | HubSpot |
Northbeam vs Recast: common questions
Which is better, Northbeam or Recast?
On our 0-100 score Northbeam rates higher (56/100 against 48/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Northbeam and Recast compare on the numbers?
Northbeam leads on our overall score (56/100 against 48/100), domain rating (65/100 against 53/100), funding raised ($15.0M against $4.5M). Recast leads on agent readiness (59/100 against 52/100).
Read the full Northbeam review and pricing or the Recast review and pricing. You can also browse other Northbeam alternatives we track.