Nationwide Insurance vs State Farm Insurance
Nationwide Insurance vs State Farm Insurance, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Nationwide Insurance is on 65/100 and State Farm Insurance on 85/100.
Where each one leads
Nationwide Insurance
Leads on none of the measures we hold for both companies.
State Farm Insurance
- our overall score: 85/100 against 65/100
- agent readiness: 44/100 against 37/100
At a glance
| Measure | Nationwide Insurance | State Farm Insurance |
|---|---|---|
| What it is | A diversified insurance and financial services company offering a wide range of products. | A leading provider of auto, home, and life insurance, offering financial services and banking. |
| Category | InsurTech, Financial Services, Property and Casualty Insurance, Life Insurance | InsurTech, Insurance, Auto Insurance, Home Insurance |
| Sells toBusiness model | B2B | B2C | B2B2C | B2C |
| Offering | Software | hardware | services | marketplace | platform | Software | hardware | services | marketplace | platform |
| Founded | 1926 | 1922 |
| Headquarters | Columbus, United States | Bloomington, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Nationwide Insurance | State Farm Insurance |
|---|---|---|
| Employees | Not published | 110,501 |
| Total funding | $35B | Not published |
| Latest round | Private | Not published |
| Valuation | $38B | Not published |
| LinkedIn followers | Not published | 533,843 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Nationwide Insurance | State Farm Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 65/100 | 85/100 |
| Traction | 40/100 | Not published |
| Team | 50/100 | Not published |
| Community | 15/100 | Not published |
| Search visibility | 3/100 | 6/100 |
| Quality | 90/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 84/100 | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Nationwide Insurance | State Farm Insurance |
|---|---|---|
| Hosting | Azure | AWS |
| CMS | Ghost | Not detected |
| Frameworks | Angular, Tailwind CSS, Bootstrap | Next.js, Bootstrap |
| Analytics | Google Tag Manager | Not detected |
| Open source | Yes | No |
Nationwide Insurance vs State Farm Insurance: common questions
Which is better, Nationwide Insurance or State Farm Insurance?
On our 0-100 score State Farm Insurance rates higher (85/100 against 65/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Nationwide Insurance and State Farm Insurance compare on the numbers?
State Farm Insurance leads on our overall score (85/100 against 65/100), agent readiness (44/100 against 37/100).
Read the full Nationwide Insurance review and pricing or the State Farm Insurance review and pricing. You can also browse other Nationwide Insurance alternatives we track.

