MoEngage vs Swrve
MoEngage vs Swrve, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: MoEngage is on 56/100 and Swrve on 54/100.
Where each one leads
MoEngage
- domain rating: 78/100 against 69/100
- funding raised: $246M against $49.0M
Swrve
- agent readiness: 57/100 against 47/100
At a glance
| Measure | MoEngage | Swrve |
|---|---|---|
| What it is | Customer engagement platform for brands to personalize user journeys and drive growth. | Mobile app engagement platform for personalized customer experiences and real-time insights. |
| Category | MarTech, AdTech, Customer Engagement Platform, Personalization | MarTech, AdTech, Customer Engagement, Mobile Marketing |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software | platform |
| Founded | 2014 | 2010 |
| Headquarters | Bangalore, India | Dublin, Ireland |
| Status | Active | Active |
Size, funding and growth
| Measure | MoEngage | Swrve |
|---|---|---|
| Employees | 900 | Not published |
| Total funding | $246M | $49.0M |
| Latest round | Series F | Series B |
| LinkedIn followers | 105,739 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | MoEngage | Swrve |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 54/100 |
| Traction | 60/100 | 38/100 |
| Team | 70/100 | 70/100 |
| Community | 15/100 | 8/100 |
| Search visibility | 22/100 | 4/100 |
| Quality | 58/100 | 62/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (47/100) | D (57/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 69/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | MoEngage | Swrve |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Tailwind CSS | Not detected |
MoEngage vs Swrve: common questions
Which is better, MoEngage or Swrve?
On our 0-100 score MoEngage rates higher (56/100 against 54/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do MoEngage and Swrve compare on the numbers?
MoEngage leads on domain rating (78/100 against 69/100), funding raised ($246M against $49.0M). Swrve leads on agent readiness (57/100 against 47/100).
Read the full MoEngage review and pricing or the Swrve review and pricing. You can also browse other MoEngage alternatives we track.