Mint vs SmartAsset
Mint vs SmartAsset, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Mint is on 51/100 and SmartAsset on 53/100.
At a glance
| Measure | Mint | SmartAsset |
|---|---|---|
| What it is | Personal finance service that helps users track spending, budget, and manage investments. | Personal finance platform providing tools and data to help consumers make smarter financial decisions. |
| Category | Fintech, Personal Finance, Budgeting, Financial Planning | Fintech, Personal Finance, Financial Planning, Consumer App |
| Sells toBusiness model | B2C | B2C |
| Offering | Software | Platform |
| Founded | 2007 | 2012 |
| Headquarters | Mountain View, United States | New York, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Mint | SmartAsset |
|---|---|---|
| Employees | Not published | 276 |
| Total funding | $32.0M | Not published |
| Latest round | Series B | Not published |
| LinkedIn followers | Not published | 15,190 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Mint | SmartAsset |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 51/100 | 53/100 |
| Traction | 38/100 | 55/100 |
| Team | 30/100 | 60/100 |
| Community | Not published | 15/100 |
| Search visibility | 15/100 | 22/100 |
| Quality | 68/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Mint | SmartAsset |
|---|---|---|
| Hosting | Azure | AWS |
| CDN | Not detected | CloudFront |
| Frameworks | Not detected | Next.js, Jquery |
Mint vs SmartAsset: common questions
Which is better, Mint or SmartAsset?
On our 0-100 score SmartAsset rates higher (53/100 against 51/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
Read the full Mint review and pricing or the SmartAsset review and pricing. You can also browse other Mint alternatives we track.