Mattermark vs SalesNav
Mattermark vs SalesNav, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Mattermark is on 60/100 and SalesNav on 11/100.
Where each one leads
Mattermark
- our overall score: 60/100 against 11/100
- agent readiness: 44/100 against 28/100
- headcount: 5 against 2
- LinkedIn following: 4,832 against 9
SalesNav
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Mattermark | SalesNav |
|---|---|---|
| What it is | Sales intelligence and deal sourcing platform for investors, sales, and marketing professionals. | Sales territory design and management platform for optimizing sales coverage and equitable distribution. |
| Category | Sales Intelligence, Lead Generation, Business Intelligence, Data Platform | Sales Intelligence, Lead Generation, Business Information, CRM Integration |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2013 | 2022 |
| Headquarters | San Francisco, United States | Not published |
| Status | Active | Active |
Size, funding and growth
| Measure | Mattermark | SalesNav |
|---|---|---|
| Employees | 5 | 2 |
| Total funding | $15.8M | Not published |
| Latest round | Series B | Not published |
| Valuation | $42.0M | Not published |
| LinkedIn followers | 4,832 | 9 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Mattermark | SalesNav |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 11/100 |
| Traction | 44/100 | 5/100 |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 53/100 | 12/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | F (28/100) |
| Domain ratingLink authority, 0-100 | 68/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Mattermark | SalesNav |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Bootstrap | Tailwind CSS |
| Analytics | Google Analytics 4, Segment, Hotjar | Not detected |
| Support stack | HubSpot | Not detected |
| Open source | No | Yes |
Mattermark vs SalesNav: common questions
Which is better, Mattermark or SalesNav?
On our 0-100 score Mattermark rates higher (60/100 against 11/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Mattermark and SalesNav compare on the numbers?
Mattermark leads on our overall score (60/100 against 11/100), agent readiness (44/100 against 28/100), headcount (5 against 2), LinkedIn following (4,832 against 9).
Read the full Mattermark review and pricing or the SalesNav review and pricing. You can also browse other Mattermark alternatives we track.

