Mattermark vs Ocean.io
Mattermark vs Ocean.io, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Mattermark is on 60/100 and Ocean.io on 55/100.
Where each one leads
Mattermark
- our overall score: 60/100 against 55/100
- domain rating: 68/100 against 54/100
Ocean.io
- headcount: 65 against 5
- funding raised: $36.3M against $15.8M
- LinkedIn following: 14,366 against 4,832
At a glance
| Measure | Mattermark | Ocean.io |
|---|---|---|
| What it is | Sales intelligence and deal sourcing platform for investors, sales, and marketing professionals. | Ocean.io provides an AI-powered B2B prospecting data platform that helps Go-To-Market teams find ideal accounts and contacts through lookalike search. |
| Category | Sales Intelligence, Lead Generation, Business Intelligence, Data Platform | B2B SaaS, Sales Intelligence, Prospecting Platform, Go-To-Market |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2013 | 2017 |
| Headquarters | San Francisco, United States | Copenhagen, Denmark |
| Status | Active | Active |
Size, funding and growth
| Measure | Mattermark | Ocean.io |
|---|---|---|
| Employees | 5 | 65 |
| Headcount growthLast 12 months | Not published | -30.8% |
| Total funding | $15.8M | $36.3M |
| Latest round | Series B | Funding Round |
| Valuation | $42.0M | Not published |
| LinkedIn followers | 4,832 | 14,366 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Mattermark | Ocean.io |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 55/100 |
| Traction | 44/100 | 56/100 |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 53/100 | 46/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 68/100 | 54/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Mattermark | Ocean.io |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Bootstrap | Not detected |
| Analytics | Google Analytics 4, Segment, Hotjar | Not detected |
| Support stack | HubSpot | Not detected |
Product and pricing
| Measure | Mattermark | Ocean.io |
|---|---|---|
| Key features | Not published | AI-powered Lookalike Search for Companies, AI-powered Lookalike Search for People, Flexible Integrations, High-Quality, Fresh Data, Campaign Creation & Engagement, Extensive Data Coverage |
What users say
| Measure | Mattermark | Ocean.io |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 3 positive, 1 negative across 6 threads |
“Hi everyone, I am a bit fan of Ocean.io and it seems that the search works better on their platform than when using Clay's native Ocean.io integration. However, I would like to get the company / person list from Ocean.io into Clay for furth”r/LeadGeneration
Mattermark vs Ocean.io: common questions
Which is better, Mattermark or Ocean.io?
On our 0-100 score Mattermark rates higher (60/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Mattermark and Ocean.io compare on the numbers?
Mattermark leads on our overall score (60/100 against 55/100), domain rating (68/100 against 54/100). Ocean.io leads on headcount (65 against 5), funding raised ($36.3M against $15.8M), LinkedIn following (14,366 against 4,832).
What do real users say about Mattermark and Ocean.io?
Ocean.io: 3 positive and 1 negative mentions across 6 Reddit threads we track, mostly in r/LeadGeneration.
Read the full Mattermark review and pricing or the Ocean.io review and pricing. You can also browse other Mattermark alternatives we track.

