MADX Digital vs Pursway
MADX Digital vs Pursway, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: MADX Digital is on 24/100 and Pursway on 51/100.
Where each one leads
MADX Digital
Leads on none of the measures we hold for both companies.
Pursway
- our overall score: 51/100 against 24/100
- domain rating: 74/100 against 6/100
At a glance
| Measure | MADX Digital | Pursway |
|---|---|---|
| What it is | London-based agency specializing in SEO and Generative Engine Optimization (GEO) for B2B SaaS. | Omnicom Media Group is a global media services company providing media planning, buying, and digital marketing solutions. |
| Category | Agentic SEO, SEO, Generative AI, B2B SaaS | Marketing, Influencer, Advanced Targeting, Media Planning |
| Sells toBusiness model | B2B | B2B |
| Offering | Services | Software |
| Founded | 2021 | 2005 |
| Headquarters | London, United Kingdom | New York, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | MADX Digital | Pursway |
|---|---|---|
| Employees | Not published | 7 |
| Headcount growthLast 12 months | Not published | -80.3% |
| Total funding | Not published | $13.2M |
| Latest round | Not published | Series B |
| LinkedIn followers | Not published | 548 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | MADX Digital | Pursway |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 24/100 | 51/100 |
| Traction | Not published | 45/100 |
| Team | 70/100 | 30/100 |
| Search visibility | 10/100 | 44/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | F (39/100) |
| Domain ratingLink authority, 0-100 | 6/100 | 74/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | MADX Digital | Pursway |
|---|---|---|
| CDN | Not detected | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Not detected | Google Analytics 4 |
MADX Digital vs Pursway: common questions
Which is better, MADX Digital or Pursway?
On our 0-100 score Pursway rates higher (51/100 against 24/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do MADX Digital and Pursway compare on the numbers?
Pursway leads on our overall score (51/100 against 24/100), domain rating (74/100 against 6/100).
Read the full MADX Digital review and pricing or the Pursway review and pricing. You can also browse other MADX Digital alternatives we track.