Lusha vs ZoomInfo
Lusha vs ZoomInfo, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Lusha is on 70/100 and ZoomInfo on 33/100.
Where each one leads
Lusha
- our overall score: 70/100 against 33/100
ZoomInfo
- domain rating: 85/100 against 74/100
- headcount: 4,242 against 358
- funding raised: $1.1B against $245M
- LinkedIn following: 279,848 against 66,037
At a glance
| Measure | Lusha | ZoomInfo |
|---|---|---|
| What it is | B2B contact data platform for sales and marketing professionals to find and engage leads. | B2B database and intelligence platform for sales and marketing professionals. |
| Category | Enterprise, Sales, Intelligence, Contact Data Provider | Sales Intelligence, Marketing Technology, B2B Database, Go-to-Market Intelligence |
| Sells toBusiness model | B2B, B2C | B2B |
| Offering | Software | Platform |
| Founded | 2017 | 2007 |
| Headquarters | Boston, United States | Vancouver, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Lusha | ZoomInfo |
|---|---|---|
| Employees | 358 | 4,242 |
| Headcount growthLast 12 months | +3.7% | Not published |
| Total funding | $245M | $1.1B |
| Latest round | Series B | Series A |
| Valuation | $1.5B | $15B |
| LinkedIn followers | 66,037 | 279,848 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Lusha | ZoomInfo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 33/100 |
| Traction | 60/100 | 40/100 |
| Team | 70/100 | 70/100 |
| Community | 8/100 | 15/100 |
| Search visibility | 52/100 | 11/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (47/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 85/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Lusha | ZoomInfo |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
Lusha vs ZoomInfo: common questions
Which is better, Lusha or ZoomInfo?
On our 0-100 score Lusha rates higher (70/100 against 33/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Lusha and ZoomInfo compare on the numbers?
Lusha leads on our overall score (70/100 against 33/100). ZoomInfo leads on domain rating (85/100 against 74/100), headcount (4,242 against 358), funding raised ($1.1B against $245M), LinkedIn following (279,848 against 66,037).
Read the full Lusha review and pricing or the ZoomInfo review and pricing. You can also browse other Lusha alternatives we track.