Looques vs Smartness
Looques vs Smartness, compared side by side on 9 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Looques is on 1/100 and Smartness on 55/100.
Where each one leads
Looques
Leads on none of the measures we hold for both companies.
Smartness
- our overall score: 55/100 against 1/100
At a glance
| Measure | Looques | Smartness |
|---|---|---|
| What it is | Looques™ is the UK's 1st prepay toilet access platform, allowing users to find, compare, prepay, and access clean toilets, bathrooms, and restrooms nearby. | AI technology provider for hotels and non-hotel accommodations, focusing on generating tangible results and automating operational tasks. |
| Category | Marketplace, Consumer App, Travel Tech, Hospitality Tech | Hospitality, Travel Tech, Artificial Intelligence, Proptech |
| Sells toBusiness model | B2C | B2B |
| Offering | Platform | Platform |
| Founded | 2026 | 2020 |
| Headquarters | London, United Kingdom | Trentino, Italy |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Looques | Smartness |
|---|---|---|
| Total funding | Not published | $47.0M |
| Latest round | Not published | Series B |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Looques | Smartness |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 1/100 | 55/100 |
| Traction | Not published | 38/100 |
| Team | Not published | 70/100 |
| Community | Not published | 15/100 |
| Search visibility | Not published | 19/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | F (22/100) |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Looques | Smartness |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | Lovable | Not detected |
| Frameworks | Tailwind CSS | Not detected |
Looques vs Smartness: common questions
Which is better, Looques or Smartness?
On our 0-100 score Smartness rates higher (55/100 against 1/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 9 data points above: read the rows that match what you are buying for.
How do Looques and Smartness compare on the numbers?
Smartness leads on our overall score (55/100 against 1/100).
Read the full Looques review and pricing or the Smartness review and pricing. You can also browse other Looques alternatives we track.