Lemonade vs Sure
Lemonade vs Sure, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Lemonade is on 62/100 and Sure on 61/100.
Where each one leads
Lemonade
- agent readiness: 51/100 against 45/100
- domain rating: 79/100 against 61/100
- headcount: 1,425 against 468
- funding raised: $770M against $126M
- LinkedIn following: 158,743 against 9,581
Sure
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Lemonade | Sure |
|---|---|---|
| What it is | Digital insurance company using AI and behavioral economics to offer affordable, transparent, and socially impactful insurance. | An embedded insurance technology company powering digital insurance programs for global brands and carriers. |
| Category | Fintech, Insurance, Insurance Carrier, AI for Insurance | InsurTech, Fintech, Embedded Finance, API Platform |
| Sells toBusiness model | B2C | B2B |
| Offering | Software | Software |
| Founded | 2015 | 2015 |
| Headquarters | New York, United States | Dallas, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Lemonade | Sure |
|---|---|---|
| Employees | 1,425 | 468 |
| Headcount growthLast 12 months | +7.9% | Not published |
| Total funding | $770M | $126M |
| Latest round | Not published | Series C |
| Valuation | $2.0B | $550M |
| LinkedIn followers | 158,743 | 9,581 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Lemonade | Sure |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 61/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 60/100 |
| Community | Not published | 15/100 |
| Search visibility | 36/100 | 36/100 |
| Quality | 65/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (51/100) | D (45/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 61/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Lemonade | Sure |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| Frameworks | Next.js | Next.js, Tailwind CSS |
| Analytics | Segment | Google Analytics 4 |
Lemonade vs Sure: common questions
Which is better, Lemonade or Sure?
On our 0-100 score Lemonade rates higher (62/100 against 61/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Lemonade and Sure compare on the numbers?
Lemonade leads on agent readiness (51/100 against 45/100), domain rating (79/100 against 61/100), headcount (1,425 against 468), funding raised ($770M against $126M), LinkedIn following (158,743 against 9,581).
Read the full Lemonade review and pricing or the Sure review and pricing. You can also browse other Lemonade alternatives we track.