KingMakers vs NFL.com
KingMakers vs NFL.com, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: KingMakers is on 63/100 and NFL.com on 60/100.
Where each one leads
KingMakers
Leads on none of the measures we hold for both companies.
NFL.com
- agent readiness: 38/100 against 29/100
- domain rating: 88/100 against 19/100
- headcount: 7,583 against 669
- funding raised: $78.0M against $30.0M
- LinkedIn following: 660,339 against 96,089
At a glance
| Measure | KingMakers | NFL.com |
|---|---|---|
| What it is | An African sports and iGaming platform connecting fans through innovative technology. | Official digital home of the National Football League, offering news, scores, schedules, and fantasy football. |
| Category | Sports Tech, iGaming, Online Betting, Fantasy Sports | Sports Tech, Media, Digital Content, Fantasy Sports |
| Sells toBusiness model | B2C | B2C |
| Offering | Platform | Platform |
| Founded | 2017 | 1994 |
| Headquarters | Malta, Malta | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | KingMakers | NFL.com |
|---|---|---|
| Employees | 669 | 7,583 |
| Headcount growthLast 12 months | Not published | +12.0% |
| Total funding | $30.0M | $78.0M |
| Latest round | Series A | Debt financing |
| LinkedIn followers | 96,089 | 660,339 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | KingMakers | NFL.com |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 63/100 | 60/100 |
| Traction | Not published | 59/100 |
| Team | 24/100 | Not published |
| Search visibility | 90/100 | 25/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (29/100) | F (38/100) |
| Domain ratingLink authority, 0-100 | 19/100 | 88/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | KingMakers | NFL.com |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Next.js, Tailwind CSS |
| Analytics | Jetpack Stats | Not detected |
What users say
| Measure | KingMakers | NFL.com |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 1 positive, 2 negative across 6 threads |
“[NFL.com] NFL Power Rankings, Week 9: Red-hot Lions take No. 1 spot from Chiefs; Commanders crack top five.”r/nfl
KingMakers vs NFL.com: common questions
Which is better, KingMakers or NFL.com?
On our 0-100 score KingMakers rates higher (63/100 against 60/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do KingMakers and NFL.com compare on the numbers?
NFL.com leads on agent readiness (38/100 against 29/100), domain rating (88/100 against 19/100), headcount (7,583 against 669), funding raised ($78.0M against $30.0M), LinkedIn following (660,339 against 96,089).
What do real users say about KingMakers and NFL.com?
NFL.com: 1 positive and 2 negative mentions across 6 Reddit threads we track, mostly in r/nfl.
Read the full KingMakers review and pricing or the NFL.com review and pricing. You can also browse other KingMakers alternatives we track.

