Invideo AI vs Magisto
Invideo AI vs Magisto, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Invideo AI is on 62/100 and Magisto on 47/100.
Where each one leads
Invideo AI
- our overall score: 62/100 against 47/100
- agent readiness: 58/100 against 37/100
- headcount: 173 against 15
- funding raised: $52.5M against $22.5M
- LinkedIn following: 30,008 against 5,997
Magisto
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Invideo AI | Magisto |
|---|---|---|
| What it is | Invideo AI is an all-in-one AI video creation platform that transforms ideas into ready-to-share videos without requiring editing skills, leveraging generative AI for various content types. | Magisto is an AI-powered video editing platform that automatically creates professional-looking videos from user-uploaded footage. |
| Category | Not published | New Media, Photo, Video Editing, Video |
| Sells toBusiness model | B2B, B2C | B2B, B2C |
| Offering | Not published | Software |
| Founded | 2017 | 2009 |
| Headquarters | Not published | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Invideo AI | Magisto |
|---|---|---|
| Employees | 173 | 15 |
| Headcount growthLast 12 months | Not published | -54.4% |
| Total funding | $52.5M | $22.5M |
| Latest round | Series B | Convertible Note |
| Valuation | Not published | $95.0M |
| LinkedIn followers | 30,008 | 5,997 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Invideo AI | Magisto |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 47/100 |
| Traction | 59/100 | 49/100 |
| Team | 60/100 | 60/100 |
| Search visibility | 64/100 | 40/100 |
| Quality | 68/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (58/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 88/100 | 96/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Invideo AI | Magisto |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Ghost | Not detected |
| Frameworks | Next.js, Tailwind CSS | Next.js, Tailwind CSS |
Product and pricing
| Measure | Invideo AI | Magisto |
|---|---|---|
| Key features | AI-Powered Video Generation, AI Actors & Voice Cloning, Intuitive AI Editing, Generative Media & Clips, Real-time Collaboration | Not published |
What users say
| Measure | Invideo AI | Magisto |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 4 positive, 0 negative across 6 threads |
“In 2020, I came across the Magisto app and was thoroughly impressed by its ability to analyze my photos and videos and automatically create stunning videos for me. As a first-time mom, I had a constantly growing library of adorable pictures”r/vimeo
Invideo AI vs Magisto: common questions
Which is better, Invideo AI or Magisto?
On our 0-100 score Invideo AI rates higher (62/100 against 47/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do Invideo AI and Magisto compare on the numbers?
Invideo AI leads on our overall score (62/100 against 47/100), agent readiness (58/100 against 37/100), headcount (173 against 15), funding raised ($52.5M against $22.5M), LinkedIn following (30,008 against 5,997).
What do real users say about Invideo AI and Magisto?
Magisto: 4 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/vimeo.
Read the full Invideo AI review and pricing or the Magisto review and pricing. You can also browse other Invideo AI alternatives we track.