International Data Group (IDG) vs Qualtrics Strategy & Research
International Data Group (IDG) vs Qualtrics Strategy & Research, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: International Data Group (IDG) is on 30/100 and Qualtrics Strategy & Research on 70/100.
Where each one leads
International Data Group (IDG)
- agent readiness: 65/100 against 46/100
Qualtrics Strategy & Research
- our overall score: 70/100 against 30/100
- domain rating: 91/100 against 74/100
At a glance
| Measure | International Data Group (IDG) | Qualtrics Strategy & Research |
|---|---|---|
| What it is | Global technology media, data, and marketing services company. | Experience management software for understanding and acting on customer, employee, and product insights. |
| Category | Technology Media, Market Research, Data Analytics, Marketing Services | Experience Management, Customer Experience, Employee Experience, Product Experience |
| Sells toBusiness model | B2B | B2B |
| Offering | Media | data services | marketing services | Platform |
| Founded | 1964 | 2002 |
| Headquarters | Needham, United States | Provo, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | International Data Group (IDG) | Qualtrics Strategy & Research |
|---|---|---|
| Employees | 5,873 | 6,385 |
| Headcount growthLast 12 months | Not published | +40.5% |
| Total funding | Not published | $900M |
| Latest round | Not published | Private Equity |
| Valuation | Not published | $8.0B |
| LinkedIn followers | 346,827 | 330,247 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | International Data Group (IDG) | Qualtrics Strategy & Research |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 30/100 | 70/100 |
| Traction | 20/100 | 60/100 |
| Team | 30/100 | 80/100 |
| Search visibility | 34/100 | 33/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | C (65/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | International Data Group (IDG) | Qualtrics Strategy & Research |
|---|---|---|
| Hosting | Not detected | AWS |
| Frameworks | Not detected | Tailwind CSS |
| Analytics | Not detected | Google Tag Manager |
International Data Group (IDG) vs Qualtrics Strategy & Research: common questions
Which is better, International Data Group (IDG) or Qualtrics Strategy & Research?
On our 0-100 score Qualtrics Strategy & Research rates higher (70/100 against 30/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do International Data Group (IDG) and Qualtrics Strategy & Research compare on the numbers?
International Data Group (IDG) leads on agent readiness (65/100 against 46/100). Qualtrics Strategy & Research leads on our overall score (70/100 against 30/100), domain rating (91/100 against 74/100).
Read the full International Data Group (IDG) review and pricing or the Qualtrics Strategy & Research review and pricing. You can also browse other International Data Group (IDG) alternatives we track.