Innovid vs Odeeo
Innovid vs Odeeo, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Innovid is on 62/100 and Odeeo on 52/100.
Where each one leads
Innovid
- our overall score: 62/100 against 52/100
- agent readiness: 53/100 against 40/100
- domain rating: 79/100 against 45/100
- headcount: 808 against 40
- funding raised: $85.1M against $6.0M
Odeeo
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Innovid | Odeeo |
|---|---|---|
| What it is | Innovid powers connected TV (CTV) advertising streaming, personalization, and measurement for global brands. | In-game audio advertising platform for game developers and advertisers. |
| Category | Advertising, Marketing, AdTech, Advertising Platform | Audio, Advertising, Marketing, Gaming |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2007 | 2020 |
| Headquarters | New York, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Innovid | Odeeo |
|---|---|---|
| Employees | 808 | 40 |
| Headcount growthLast 12 months | +18.7% | Not published |
| Total funding | $85.1M | $6.0M |
| Latest round | Pre-IPO | Seed |
| LinkedIn followers | 51,245 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Innovid | Odeeo |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 52/100 |
| Traction | 60/100 | 50/100 |
| Team | 70/100 | 70/100 |
| Community | 8/100 | Not published |
| Search visibility | 36/100 | 13/100 |
| Quality | 65/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (53/100) | D (40/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 45/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Innovid | Odeeo |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | Not detected |
| Analytics | Google Tag Manager, Segment | Google Analytics 4, Facebook Pixel |
| Support stack | Freshdesk, Zendesk | Not detected |
| Open source | No | Yes |
What users say
| Measure | Innovid | Odeeo |
|---|---|---|
| Reddit sentimentThreads we track | 3 positive, 0 negative across 6 threads | Not published |
“Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech Platform - CTV CTV.WS -> Privately Owned.”r/Spacstocks
Innovid vs Odeeo: common questions
Which is better, Innovid or Odeeo?
On our 0-100 score Innovid rates higher (62/100 against 52/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Innovid and Odeeo compare on the numbers?
Innovid leads on our overall score (62/100 against 52/100), agent readiness (53/100 against 40/100), domain rating (79/100 against 45/100), headcount (808 against 40), funding raised ($85.1M against $6.0M).
What do real users say about Innovid and Odeeo?
Innovid: 3 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/Spacstocks.
Read the full Innovid review and pricing or the Odeeo review and pricing. You can also browse other Innovid alternatives we track.