InMobi vs Tapjoy
InMobi vs Tapjoy, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: InMobi is on 56/100 and Tapjoy on 57/100.
Where each one leads
InMobi
- funding raised: $876M against $60.0M
Tapjoy
- headcount: 7,129 against 3,000
At a glance
| Measure | InMobi | Tapjoy |
|---|---|---|
| What it is | Global GenAI-powered consumer internet platform for advertising, engagement, and commerce. | A mobile advertising and app monetization platform driving engagement and revenue for publishers and brands. |
| Category | Mobile Advertising, AdTech, Consumer Internet, AI-driven Advertising | Mobile Advertising, App Monetization, Performance Marketing, AdTech |
| Sells toBusiness model | B2B Platform | B2B |
| Offering | Platform | Platform |
| Founded | 2007 | 2007 |
| Headquarters | Bengaluru, India | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | InMobi | Tapjoy |
|---|---|---|
| Employees | 3,000 | 7,129 |
| Total funding | $876M | $60.0M |
| Latest round | Debt | Series D |
| Valuation | $2.0B | Not published |
| LinkedIn followers | Not published | 304 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | InMobi | Tapjoy |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 57/100 |
| Traction | 60/100 | 59/100 |
| Team | 70/100 | 90/100 |
| Search visibility | 13/100 | 30/100 |
| Quality | 62/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | InMobi | Tapjoy |
|---|---|---|
| Hosting | Google Cloud | Azure |
| CMS | Not detected | Ghost |
| Frameworks | Next.js | Next.js, Tailwind CSS, Bootstrap |
InMobi vs Tapjoy: common questions
Which is better, InMobi or Tapjoy?
On our 0-100 score Tapjoy rates higher (57/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do InMobi and Tapjoy compare on the numbers?
InMobi leads on funding raised ($876M against $60.0M). Tapjoy leads on headcount (7,129 against 3,000).
Read the full InMobi review and pricing or the Tapjoy review and pricing. You can also browse other InMobi alternatives we track.