Inhavo vs Outbrain
Inhavo vs Outbrain, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Inhavo is on 13/100 and Outbrain on 63/100.
Where each one leads
Inhavo
Leads on none of the measures we hold for both companies.
Outbrain
- our overall score: 63/100 against 13/100
- agent readiness: 38/100 against 22/100
- domain rating: 87/100 against 32/100
- headcount: 371 against 13
At a glance
| Measure | Inhavo | Outbrain |
|---|---|---|
| What it is | BrightInfo provides a personalization algorithm for content recommendations to engage anonymous website visitors with relevant content. | A leading technology platform that drives business results by engaging people across the open internet. |
| Category | Marketing, Content, Content Targeting, Content Personalization | Marketing, Content, Content Marketing, Content Discovery Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2012 | 2006 |
| Headquarters | Tel Aviv, Israel | New York, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Inhavo | Outbrain |
|---|---|---|
| Employees | 13 | 371 |
| Headcount growthLast 12 months | Not published | -29.7% |
| Total funding | Not published | $394M |
| Latest round | Not published | Pre-IPO |
| LinkedIn followers | Not published | 87,340 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Inhavo | Outbrain |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 13/100 | 63/100 |
| Traction | 11/100 | 60/100 |
| Team | Not published | 90/100 |
| Community | 8/100 | 8/100 |
| Search visibility | 7/100 | 30/100 |
| Quality | Not published | 65/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (22/100) | F (38/100) |
| Domain ratingLink authority, 0-100 | 32/100 | 87/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Inhavo | Outbrain |
|---|---|---|
| Analytics | Not detected | Google Tag Manager |
Inhavo vs Outbrain: common questions
Which is better, Inhavo or Outbrain?
On our 0-100 score Outbrain rates higher (63/100 against 13/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Inhavo and Outbrain compare on the numbers?
Outbrain leads on our overall score (63/100 against 13/100), agent readiness (38/100 against 22/100), domain rating (87/100 against 32/100), headcount (371 against 13).
Read the full Inhavo review and pricing or the Outbrain review and pricing. You can also browse other Inhavo alternatives we track.