Indodax vs Pluang
Indodax vs Pluang, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Indodax is on 33/100 and Pluang on 55/100.
Where each one leads
Indodax
- domain rating: 72/100 against 63/100
- headcount: 841 against 293
Pluang
- our overall score: 55/100 against 33/100
- agent readiness: 55/100 against 37/100
At a glance
| Measure | Indodax | Pluang |
|---|---|---|
| What it is | Indonesia's largest and most trusted digital asset exchange for buying and selling cryptocurrencies. | A financial technology platform developing mobile applications for investing. |
| Category | Fintech, Crypto Exchange, Web3, Digital Payments | Not published |
| Sells toBusiness model | B2C | B2C |
| Offering | Platform | Platform |
| Founded | 2014 | 2019 |
| Headquarters | Jakarta, Indonesia | Jakarta, Indonesia |
| Status | Active | Active |
Size, funding and growth
| Measure | Indodax | Pluang |
|---|---|---|
| Employees | 841 | 293 |
| Headcount growthLast 12 months | +8.0% | Not published |
| Total funding | Not published | $93.0M |
| Latest round | Not published | Series C |
| LinkedIn followers | 46,529 | 54,007 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Indodax | Pluang |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 33/100 | 55/100 |
| Traction | 20/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Search visibility | 22/100 | 31/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 72/100 | 63/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Indodax | Pluang |
|---|---|---|
| Hosting | Not detected | Azure |
| CDN | Cloudflare | Not detected |
| Frameworks | Tailwind CSS | Next.js |
| Analytics | Google Tag Manager, Facebook Pixel, Tiktok Pixel | Google Analytics 4 |
Indodax vs Pluang: common questions
Which is better, Indodax or Pluang?
On our 0-100 score Pluang rates higher (55/100 against 33/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Indodax and Pluang compare on the numbers?
Indodax leads on domain rating (72/100 against 63/100), headcount (841 against 293). Pluang leads on our overall score (55/100 against 33/100), agent readiness (55/100 against 37/100).
Read the full Indodax review and pricing or the Pluang review and pricing. You can also browse other Indodax alternatives we track.

