iContact vs Surable
iContact vs Surable, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: iContact is on 55/100 and Surable on 19/100.
Where each one leads
iContact
- our overall score: 55/100 against 19/100
- headcount: 170 against 66
Surable
- agent readiness: 55/100 against 41/100
At a glance
| Measure | iContact | Surable |
|---|---|---|
| What it is | An intuitive and easy-to-use email marketing platform for small and medium businesses. | AI-powered business builder for solo entrepreneurs and small businesses. |
| Category | Email Marketing, Marketing Automation, SaaS, CRM | AI Business Builder, Website Builder, CRM, Marketing Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2003 | Not published |
| Headquarters | Morrisville, United States | Not published |
| Status | Active | Active |
Size, funding and growth
| Measure | iContact | Surable |
|---|---|---|
| Employees | 170 | 66 |
| Total funding | $45.6M | Not published |
| Latest round | Series B | Not published |
| LinkedIn followers | 6,250 | 7,675 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | iContact | Surable |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 19/100 |
| Traction | 58/100 | 18/100 |
| Team | 70/100 | Not published |
| Search visibility | 32/100 | 20/100 |
| Quality | 58/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 79/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | iContact | Surable |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Next.js, Tailwind CSS |
| Analytics | Google Tag Manager, Microsoft Clarity | Not detected |
| Support stack | HubSpot | Not detected |
iContact vs Surable: common questions
Which is better, iContact or Surable?
On our 0-100 score iContact rates higher (55/100 against 19/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do iContact and Surable compare on the numbers?
iContact leads on our overall score (55/100 against 19/100), headcount (170 against 66). Surable leads on agent readiness (55/100 against 41/100).
Read the full iContact review and pricing or the Surable review and pricing. You can also browse other iContact alternatives we track.