HomeToGo vs Selina
HomeToGo vs Selina, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: HomeToGo is on 57/100 and Selina on 49/100.
Where each one leads
HomeToGo
- our overall score: 57/100 against 49/100
Selina
- agent readiness: 50/100 against 40/100
- headcount: 5,000 against 369
- funding raised: $255M against $63.0M
- LinkedIn following: 149,720 against 34,608
At a glance
| Measure | HomeToGo | Selina |
|---|---|---|
| What it is | Europe's leading vacation rental group. | Hospitality brand for Millennials and Gen Z, blending accommodation with coworking, wellness, and local experiences. |
| Category | Travel Tech, Hospitality, Online Marketplace, Real Estate | Real Estate, Proptech, Travel Tech, Hospitality |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Platform |
| Founded | 2014 | 2015 |
| Headquarters | Luxembourg City, Luxembourg | Miami, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | HomeToGo | Selina |
|---|---|---|
| Employees | 369 | 5,000 |
| Headcount growthLast 12 months | Not published | +42.8% |
| Total funding | $63.0M | $255M |
| Latest round | Series D | Debt |
| Valuation | $1.1B | $850M |
| LinkedIn followers | 34,608 | 149,720 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | HomeToGo | Selina |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 57/100 | 49/100 |
| Traction | 59/100 | 60/100 |
| Team | 30/100 | 60/100 |
| Search visibility | 34/100 | 35/100 |
| Quality | 68/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (40/100) | D (50/100) |
| Domain ratingLink authority, 0-100 | 71/100 | 71/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | HomeToGo | Selina |
|---|---|---|
| Hosting | Not detected | Google Cloud |
| CDN | Cloudflare | Not detected |
| Frameworks | Tailwind CSS | Not detected |
HomeToGo vs Selina: common questions
Which is better, HomeToGo or Selina?
On our 0-100 score HomeToGo rates higher (57/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do HomeToGo and Selina compare on the numbers?
HomeToGo leads on our overall score (57/100 against 49/100). Selina leads on agent readiness (50/100 against 40/100), headcount (5,000 against 369), funding raised ($255M against $63.0M), LinkedIn following (149,720 against 34,608).
Read the full HomeToGo review and pricing or the Selina review and pricing. You can also browse other HomeToGo alternatives we track.