Homebase vs Owner.com
Homebase vs Owner.com, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Homebase is on 69/100 and Owner.com on 57/100.
Where each one leads
Homebase
- our overall score: 69/100 against 57/100
- headcount: 1,883 against 300
Owner.com
- LinkedIn following: 37,526 against 18,307
At a glance
| Measure | Homebase | Owner.com |
|---|---|---|
| What it is | All-in-one platform for small businesses to manage scheduling, time clocks, payroll, and HR. | AI-powered platform for restaurants to manage online ordering, marketing, and customer loyalty. |
| Category | HR Tech, SMB Software, Vertical SaaS, Fleet Management | Restaurant Tech, FoodTech, Online Ordering, Restaurant Marketing |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2014 | 2018 |
| Headquarters | San Francisco, United States | Palo Alto, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Homebase | Owner.com |
|---|---|---|
| Employees | 1,883 | 300 |
| Headcount growthLast 12 months | +14.9% | Not published |
| Total funding | $159M | $179M |
| Latest round | Series D | Series C |
| Valuation | Not published | $1.0B |
| LinkedIn followers | 18,307 | 37,526 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Homebase | Owner.com |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 69/100 | 57/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 60/100 |
| Community | 8/100 | 8/100 |
| Search visibility | 37/100 | 36/100 |
| Quality | 78/100 | 62/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (59/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Homebase | Owner.com |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | Webflow |
| Frameworks | Alpinejs, Bootstrap | Not detected |
| Analytics | Google Tag Manager, Amplitude, Hotjar | Google Tag Manager |
Homebase vs Owner.com: common questions
Which is better, Homebase or Owner.com?
On our 0-100 score Homebase rates higher (69/100 against 57/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Homebase and Owner.com compare on the numbers?
Homebase leads on our overall score (69/100 against 57/100), headcount (1,883 against 300). Owner.com leads on LinkedIn following (37,526 against 18,307).
Read the full Homebase review and pricing or the Owner.com review and pricing. You can also browse other Homebase alternatives we track.