Homebase vs Kinfolk
Homebase vs Kinfolk, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Homebase is on 69/100 and Kinfolk on 47/100.
Where each one leads
Homebase
- our overall score: 69/100 against 47/100
- agent readiness: 56/100 against 47/100
- funding raised: $159M against $7.0M
Kinfolk
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Homebase | Kinfolk |
|---|---|---|
| What it is | All-in-one platform for small businesses to manage scheduling, time clocks, payroll, and HR. | An AI-powered HR platform that helps companies manage their human resources. |
| Category | HR Tech, SMB Software, Vertical SaaS, Fleet Management | HR Tech, Artificial Intelligence, SaaS, Enterprise Software |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2014 | 2023 |
| Headquarters | San Francisco, United States | San Francisco, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Homebase | Kinfolk |
|---|---|---|
| Employees | 1,883 | Not published |
| Headcount growthLast 12 months | +14.9% | Not published |
| Total funding | $159M | $7.0M |
| Latest round | Series D | Seed |
| LinkedIn followers | 18,307 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Homebase | Kinfolk |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 69/100 | 47/100 |
| Traction | 60/100 | 34/100 |
| Team | 70/100 | 60/100 |
| Community | 8/100 | Not published |
| Search visibility | 37/100 | 7/100 |
| Quality | 78/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 78/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Homebase | Kinfolk |
|---|---|---|
| Hosting | Vercel | AWS |
| CDN | Cloudflare | Not detected |
| CMS | Webflow | Not detected |
| Frameworks | Alpinejs, Bootstrap | Not detected |
| Analytics | Google Tag Manager, Amplitude, Hotjar | Not detected |
Homebase vs Kinfolk: common questions
Which is better, Homebase or Kinfolk?
On our 0-100 score Homebase rates higher (69/100 against 47/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Homebase and Kinfolk compare on the numbers?
Homebase leads on our overall score (69/100 against 47/100), agent readiness (56/100 against 47/100), funding raised ($159M against $7.0M).
Read the full Homebase review and pricing or the Kinfolk review and pricing. You can also browse other Homebase alternatives we track.