Gymshark vs Lids
Gymshark vs Lids, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gymshark is on 66/100 and Lids on 35/100.
Where each one leads
Gymshark
- our overall score: 66/100 against 35/100
- domain rating: 79/100 against 69/100
Lids
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Gymshark | Lids |
|---|---|---|
| What it is | Global fitness apparel and accessories brand known for its strong social media presence and community focus. | North American retailer of officially licensed sports headwear, apparel, and accessories. |
| Category | Retail, Fitness Apparel, Athleisure, E-commerce | Retail, E-commerce, Sports Apparel, Headwear |
| Sells toBusiness model | B2C | B2C |
| Offering | E-commerce | Retail | e-commerce |
| Founded | 2012 | 1995 |
| Headquarters | Solihull, United Kingdom | Indianapolis, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Gymshark | Lids |
|---|---|---|
| Employees | 2,500 | Not published |
| Total funding | $261M | $250M |
| Latest round | Series A | Term B Private Loan |
| Valuation | $1.4B | Not published |
| LinkedIn followers | 401,437 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gymshark | Lids |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 66/100 | 35/100 |
| Traction | 60/100 | 40/100 |
| Team | 70/100 | 70/100 |
| Search visibility | 24/100 | 12/100 |
| Quality | 78/100 | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (50/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 69/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gymshark | Lids |
|---|---|---|
| CDN | Cloudflare | Not detected |
| CMS | Shopify | Not detected |
| Frameworks | Jquery | Not detected |
Gymshark vs Lids: common questions
Which is better, Gymshark or Lids?
On our 0-100 score Gymshark rates higher (66/100 against 35/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Gymshark and Lids compare on the numbers?
Gymshark leads on our overall score (66/100 against 35/100), domain rating (79/100 against 69/100).
Read the full Gymshark review and pricing or the Lids review and pricing. You can also browse other Gymshark alternatives we track.

