Gumtree vs One Africa Media
Gumtree vs One Africa Media, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gumtree is on 25/100 and One Africa Media on 47/100.
Where each one leads
Gumtree
- agent readiness: 43/100 against 25/100
- domain rating: 78/100 against 17/100
One Africa Media
- our overall score: 47/100 against 25/100
At a glance
| Measure | Gumtree | One Africa Media |
|---|---|---|
| What it is | Online classifieds platform for buying and selling goods and services. | Africa's largest online classifieds group, operating leading marketplaces in employment, autos, property, and travel. |
| Category | E-commerce, Classifieds, Marketplace, Consumer Services | Employment Marketplaces, Automotive Marketplaces, Real Estate Marketplaces, Travel Marketplaces |
| Sells toBusiness model | B2C | B2B |
| Offering | Marketplace | Marketplace |
| Founded | 2000 | 2012 |
| Headquarters | London, United Kingdom | Durban, South Africa |
| Status | Active | Active |
Size, funding and growth
| Measure | Gumtree | One Africa Media |
|---|---|---|
| Total funding | Not published | $37.0M |
| Latest round | Not published | Venture |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gumtree | One Africa Media |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 25/100 | 47/100 |
| Traction | Not published | 38/100 |
| Team | 70/100 | 60/100 |
| Search visibility | 10/100 | 3/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | F (25/100) |
| Domain ratingLink authority, 0-100 | 78/100 | 17/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gumtree | One Africa Media |
|---|---|---|
| Hosting | Google Cloud | Not detected |
| CDN | Not detected | Cloudflare |
| Analytics | Google Tag Manager, Microsoft Clarity | Not detected |
Gumtree vs One Africa Media: common questions
Which is better, Gumtree or One Africa Media?
On our 0-100 score One Africa Media rates higher (47/100 against 25/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Gumtree and One Africa Media compare on the numbers?
Gumtree leads on agent readiness (43/100 against 25/100), domain rating (78/100 against 17/100). One Africa Media leads on our overall score (47/100 against 25/100).
Read the full Gumtree review and pricing or the One Africa Media review and pricing. You can also browse other Gumtree alternatives we track.