GumGum vs Tyroo Media
GumGum vs Tyroo Media, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: GumGum is on 40/100 and Tyroo Media on 55/100.
Where each one leads
GumGum
- agent readiness: 43/100 against 32/100
- domain rating: 79/100 against 30/100
- headcount: 548 against 151
- funding raised: $56.0M against $1.2M
Tyroo Media
- our overall score: 55/100 against 40/100
At a glance
| Measure | GumGum | Tyroo Media |
|---|---|---|
| What it is | Contextual intelligence platform for advertising and marketing. | APAC's growth marketing partner for digital platforms and advertisers. |
| Category | AdTech, MarTech, Contextual Advertising, Content Intelligence | AdTech, Platform, Digital Advertising, Market Expansion |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2008 | 2006 |
| Headquarters | Santa Monica, United States | Singapore, Singapore |
| Status | Active | Active |
Size, funding and growth
| Measure | GumGum | Tyroo Media |
|---|---|---|
| Employees | 548 | 151 |
| Headcount growthLast 12 months | Not published | -24.1% |
| Total funding | $56.0M | $1.2M |
| Latest round | Series D | Seed |
| LinkedIn followers | 37,404 | 32,011 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | GumGum | Tyroo Media |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 40/100 | 55/100 |
| Traction | 59/100 | 50/100 |
| Team | 60/100 | 70/100 |
| Community | 12/100 | Not published |
| Search visibility | 22/100 | 38/100 |
| Quality | 30/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (43/100) | F (32/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 30/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | GumGum | Tyroo Media |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | WordPress |
| Frameworks | Not detected | Jquery, Tailwind CSS, Bootstrap |
| Analytics | Google Tag Manager | Google Analytics 4, Google Tag Manager, Facebook Pixel |
| Open source | Yes | Yes |
GumGum vs Tyroo Media: common questions
Which is better, GumGum or Tyroo Media?
On our 0-100 score Tyroo Media rates higher (55/100 against 40/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do GumGum and Tyroo Media compare on the numbers?
GumGum leads on agent readiness (43/100 against 32/100), domain rating (79/100 against 30/100), headcount (548 against 151), funding raised ($56.0M against $1.2M). Tyroo Media leads on our overall score (55/100 against 40/100).
Read the full GumGum review and pricing or the Tyroo Media review and pricing. You can also browse other GumGum alternatives we track.