Gray Media vs InShot
Gray Media vs InShot, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gray Media is on 6/100 and InShot on 56/100.
Where each one leads
Gray Media
Leads on none of the measures we hold for both companies.
InShot
- our overall score: 56/100 against 6/100
- agent readiness: 59/100 against 21/100
- domain rating: 64/100 against 4/100
At a glance
| Measure | Gray Media | InShot |
|---|---|---|
| What it is | Gray Media is a digital media company focused on creating and distributing engaging content across various platforms. | Inshorts delivers news in 60-word summaries and operates the hyper-local video platform, Public. |
| Category | Digital Media, Content Creation, Content Distribution, News Media | Digital Media, News Aggregator, Short-form Video, Hyper-local Content |
| Sells toBusiness model | B2C | B2C |
| Offering | Services | Platform |
| Founded | 2020 | 2013 |
| Headquarters | New York, United States | Noida, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Gray Media | InShot |
|---|---|---|
| Total funding | Not published | $41.0M |
| Latest round | Not published | Series C |
| Valuation | Not published | $550M |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gray Media | InShot |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 6/100 | 56/100 |
| Traction | Not published | 38/100 |
| Team | Not published | 70/100 |
| Community | Not published | 15/100 |
| Search visibility | 3/100 | 22/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | D (59/100) |
| Domain ratingLink authority, 0-100 | 4/100 | 64/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gray Media | InShot |
|---|---|---|
| Hosting | Linode | AWS |
| CDN | Not detected | CloudFront |
| Analytics | Not detected | Google Analytics 4, Mixpanel, Segment, Facebook Pixel |
Gray Media vs InShot: common questions
Which is better, Gray Media or InShot?
On our 0-100 score InShot rates higher (56/100 against 6/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Gray Media and InShot compare on the numbers?
InShot leads on our overall score (56/100 against 6/100), agent readiness (59/100 against 21/100), domain rating (64/100 against 4/100).
Read the full Gray Media review and pricing or the InShot review and pricing. You can also browse other Gray Media alternatives we track.

