Gray Media, vs Nexstar Media
Gray Media, vs Nexstar Media, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gray Media, is on 21/100 and Nexstar Media on 33/100.
Where each one leads
Gray Media,
Leads on none of the measures we hold for both companies.
Nexstar Media
- our overall score: 33/100 against 21/100
- agent readiness: 48/100 against 36/100
- domain rating: 79/100 against 66/100
- headcount: 13,000 against 2,277
At a glance
| Measure | Gray Media, | Nexstar Media |
|---|---|---|
| What it is | Gray Television owns and operates high-quality television stations in 113 markets, reaching 36% of US households. | A leading diversified media company. |
| Category | Media, Broadcasting, Television, Local News | Media, Broadcasting, Digital Media, Advertising |
| Sells toBusiness model | B2C | B2B |
| Offering | Services | Services |
| Founded | Not published | 1996 |
| Headquarters | Atlanta, United States | Irving, USA |
| Status | Active | Active |
Size, funding and growth
| Measure | Gray Media, | Nexstar Media |
|---|---|---|
| Employees | 2,277 | 13,000 |
| Total funding | Not published | $2.5M |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 48,901 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gray Media, | Nexstar Media |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 21/100 | 33/100 |
| Traction | 20/100 | 52/100 |
| Team | Not published | 30/100 |
| Search visibility | 31/100 | 4/100 |
| Quality | Not published | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (36/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 66/100 | 79/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gray Media, | Nexstar Media |
|---|---|---|
| Hosting | Self Managed | Self Managed |
| CMS | Not detected | WordPress |
| Frameworks | Tailwind CSS, Bootstrap | Bootstrap |
| Analytics | Google Analytics 4, Matomo | Google Tag Manager, Jetpack Stats |
Gray Media, vs Nexstar Media: common questions
Which is better, Gray Media, or Nexstar Media?
On our 0-100 score Nexstar Media rates higher (33/100 against 21/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do Gray Media, and Nexstar Media compare on the numbers?
Nexstar Media leads on our overall score (33/100 against 21/100), agent readiness (48/100 against 36/100), domain rating (79/100 against 66/100), headcount (13,000 against 2,277).
Read the full Gray Media, review and pricing or the Nexstar Media review and pricing. You can also browse other Gray Media, alternatives we track.