GoFood vs HelloFresh
GoFood vs HelloFresh, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: GoFood is on 61/100 and HelloFresh on 33/100.
Where each one leads
GoFood
- our overall score: 61/100 against 33/100
- funding raised: $3.0B against $10.0M
HelloFresh
- agent readiness: 37/100 against 30/100
At a glance
| Measure | GoFood | HelloFresh |
|---|---|---|
| What it is | GoFood is a food delivery service operating in Indonesia and Vietnam, part of the GoTo Group. | Global meal-kit company delivering pre-portioned ingredients and chef-curated recipes directly to customers' doorsteps. |
| Category | FoodTech, E-commerce, Marketplace, Logistics | FoodTech, E-commerce, Subscription |
| Sells toBusiness model | B2C | B2C |
| Offering | Platform | Services |
| Founded | 2015 | 2011 |
| Headquarters | Jakarta, Indonesia | Berlin, Germany |
| Status | Active | Active |
Size, funding and growth
| Measure | GoFood | HelloFresh |
|---|---|---|
| Total funding | $3.0B | $10.0M |
| Latest round | Series Unknown | Seed |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | GoFood | HelloFresh |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 61/100 | 33/100 |
| Traction | 40/100 | 35/100 |
| Team | 70/100 | 70/100 |
| Community | Not published | 12/100 |
| Search visibility | 13/100 | 8/100 |
| Quality | 78/100 | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (30/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 79/100 | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | GoFood | HelloFresh |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Not detected | Cloudflare |
| Frameworks | Next.js, Tailwind CSS | Next.js |
| Analytics | Google Analytics 4, Google Tag Manager | Google Tag Manager |
GoFood vs HelloFresh: common questions
Which is better, GoFood or HelloFresh?
On our 0-100 score GoFood rates higher (61/100 against 33/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do GoFood and HelloFresh compare on the numbers?
GoFood leads on our overall score (61/100 against 33/100), funding raised ($3.0B against $10.0M). HelloFresh leads on agent readiness (37/100 against 30/100).
Read the full GoFood review and pricing or the HelloFresh review and pricing. You can also browse other GoFood alternatives we track.