GoCo vs Jet HR
GoCo vs Jet HR, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: GoCo is on 53/100 and Jet HR on 22/100.
Where each one leads
GoCo
- our overall score: 53/100 against 22/100
- domain rating: 71/100 against 44/100
Jet HR
- LinkedIn following: 51,236 against 279
At a glance
| Measure | GoCo | Jet HR |
|---|---|---|
| What it is | All-in-one HR, payroll, and benefits software for growing small and mid-sized businesses. | Payroll and HR software for growing businesses. |
| Category | HR Tech, SMB Software, Payroll Software, Benefits Administration | HR Tech, Vertical SaaS, Payroll Software, HR Software |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2015 | Not published |
| Headquarters | Houston, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | GoCo | Jet HR |
|---|---|---|
| Employees | Not published | 403 |
| Total funding | $26.3M | Not published |
| Latest round | Series B | Not published |
| LinkedIn followers | 279 | 51,236 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | GoCo | Jet HR |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 53/100 | 22/100 |
| Traction | 37/100 | 20/100 |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 31/100 | 34/100 |
| Quality | 58/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (49/100) | D (49/100) |
| Domain ratingLink authority, 0-100 | 71/100 | 44/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | GoCo | Jet HR |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | Webflow |
| Frameworks | Alpinejs, Tailwind CSS | Not detected |
| Analytics | Not detected | Google Tag Manager, PostHog |
| Support stack | HubSpot | HubSpot |
What users say
| Measure | GoCo | Jet HR |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 1 positive, 1 negative across 5 threads |
“Ciao a tutti, ho inviato alcuni giorni fa una candidatura per l’azienda JET HR tramite LinkedIn per la posizione di Payroll Specialist e dovrò affrontare a giorni il primo colloquio. Leggendo vari articoli ho trovato pareri positivi sull’az”r/ItaliaCareerAdvice
GoCo vs Jet HR: common questions
Which is better, GoCo or Jet HR?
On our 0-100 score GoCo rates higher (53/100 against 22/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do GoCo and Jet HR compare on the numbers?
GoCo leads on our overall score (53/100 against 22/100), domain rating (71/100 against 44/100). Jet HR leads on LinkedIn following (51,236 against 279).
What do real users say about GoCo and Jet HR?
Jet HR: 1 positive and 1 negative mentions across 5 Reddit threads we track, mostly in r/ItaliaCareerAdvice.
Read the full GoCo review and pricing or the Jet HR review and pricing. You can also browse other GoCo alternatives we track.

