GetYourGuide vs Klook
GetYourGuide vs Klook, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: GetYourGuide is on 61/100 and Klook on 58/100.
Where each one leads
GetYourGuide
Leads on none of the measures we hold for both companies.
Klook
- agent readiness: 48/100 against 31/100
At a glance
| Measure | GetYourGuide | Klook |
|---|---|---|
| What it is | Online marketplace for booking tours, activities, and attractions worldwide. | A travel booking platform for activities, attractions, and services worldwide. |
| Category | Travel Tech, Marketplace, E-commerce, Consumer App | Travel Tech, Marketplace, E-commerce, Consumer App |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 2009 | 2014 |
| Headquarters | Berlin, Germany | Hong Kong, Hong Kong |
| Status | Active | Active |
Size, funding and growth
| Measure | GetYourGuide | Klook |
|---|---|---|
| Total funding | $895M | $927M |
| Latest round | Conventional Debt | Not published |
| Valuation | $2.0B | $1.0B |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | GetYourGuide | Klook |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 61/100 | 58/100 |
| Traction | 40/100 | Not published |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 14/100 | 3/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (31/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 85/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | GetYourGuide | Klook |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | Cloudflare |
GetYourGuide vs Klook: common questions
Which is better, GetYourGuide or Klook?
On our 0-100 score GetYourGuide rates higher (61/100 against 58/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do GetYourGuide and Klook compare on the numbers?
Klook leads on agent readiness (48/100 against 31/100).
Read the full GetYourGuide review and pricing or the Klook review and pricing. You can also browse other GetYourGuide alternatives we track.