GBG vs Valid.it
GBG vs Valid.it, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: GBG is on 40/100 and Valid.it on 36/100.
Where each one leads
GBG
- our overall score: 40/100 against 36/100
- agent readiness: 38/100 against 21/100
- domain rating: 81/100 against 26/100
- headcount: 1,358 against 10
- LinkedIn following: 51,037 against 601
Valid.it
Leads on none of the measures we hold for both companies.
At a glance
| Measure | GBG | Valid.it |
|---|---|---|
| What it is | Global identity intelligence provider for fraud prevention and customer onboarding. | AI-powered trust validation platform for contactless human statement verification. |
| Category | Identity Verification, Fraud Prevention, RegTech, Cybersecurity | Trust Validation, Identity Verification, AI, B2B SaaS |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 1989 | 2021 |
| Headquarters | Chester, United Kingdom | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | GBG | Valid.it |
|---|---|---|
| Employees | 1,358 | 10 |
| Headcount growthLast 12 months | +2.7% | Not published |
| LinkedIn followers | 51,037 | 601 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | GBG | Valid.it |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 40/100 | 36/100 |
| Traction | 20/100 | 10/100 |
| Team | 90/100 | 70/100 |
| Search visibility | 22/100 | 33/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | F (21/100) |
| Domain ratingLink authority, 0-100 | 81/100 | 26/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | GBG | Valid.it |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CMS | Not detected | WordPress |
| Frameworks | Not detected | Jquery |
| Analytics | Google Tag Manager | Google Analytics 4 |
GBG vs Valid.it: common questions
Which is better, GBG or Valid.it?
On our 0-100 score GBG rates higher (40/100 against 36/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do GBG and Valid.it compare on the numbers?
GBG leads on our overall score (40/100 against 36/100), agent readiness (38/100 against 21/100), domain rating (81/100 against 26/100), headcount (1,358 against 10), LinkedIn following (51,037 against 601).
Read the full GBG review and pricing or the Valid.it review and pricing. You can also browse other GBG alternatives we track.