Gartner vs Ipsos
Gartner vs Ipsos, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Gartner is on 44/100 and Ipsos on 19/100.
Where each one leads
Gartner
- our overall score: 44/100 against 19/100
Ipsos
- agent readiness: 37/100 against 24/100
At a glance
| Measure | Gartner | Ipsos |
|---|---|---|
| What it is | Global research and advisory company providing actionable insights for IT and business leaders. | Global market research and consulting firm providing insights into society, markets, and people. |
| Category | Market Research, Business Intelligence, IT Advisory, Technology Research | Market Research, Public Opinion Research, Data Analytics, Consulting |
| Sells toBusiness model | B2B | B2B |
| Offering | Services | Services |
| Founded | 1979 | 1975 |
| Headquarters | Stamford, United States | Paris, France |
| Status | Active | Active |
Size, funding and growth
| Measure | Gartner | Ipsos |
|---|---|---|
| Employees | 21,962 | Not published |
| Headcount growthLast 12 months | -1.6% | Not published |
| LinkedIn followers | 2,200,406 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Gartner | Ipsos |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 44/100 | 19/100 |
| Traction | 20/100 | Not published |
| Team | 70/100 | 50/100 |
| Search visibility | 66/100 | 5/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (24/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 89/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Gartner | Ipsos |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| Frameworks | Not detected | Jquery, Bootstrap |
| Analytics | Not detected | Google Tag Manager |
What users say
| Measure | Gartner | Ipsos |
|---|---|---|
| Community ratingVisitor votes on StartupHub | 5.0/5 from 1 vote | Not published |
Gartner vs Ipsos: common questions
Which is better, Gartner or Ipsos?
On our 0-100 score Gartner rates higher (44/100 against 19/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Gartner and Ipsos compare on the numbers?
Gartner leads on our overall score (44/100 against 19/100). Ipsos leads on agent readiness (37/100 against 24/100).
Read the full Gartner review and pricing or the Ipsos review and pricing. You can also browse other Gartner alternatives we track.

