Freshly vs HelloFresh
Freshly vs HelloFresh, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Freshly is on 52/100 and HelloFresh on 33/100.
Where each one leads
Freshly
- our overall score: 52/100 against 33/100
HelloFresh
- agent readiness: 37/100 against 29/100
- domain rating: 80/100 against 64/100
- funding raised: $10.0M against $7.0M
At a glance
| Measure | Freshly | HelloFresh |
|---|---|---|
| What it is | Freshly delivers pre-prepared, healthy meals to your door, simplifying healthy eating. | Global meal-kit company delivering pre-portioned ingredients and chef-curated recipes directly to customers' doorsteps. |
| Category | FoodTech, Meal Delivery, Subscription Service, Health and Wellness | FoodTech, E-commerce, Subscription |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Services |
| Founded | 2015 | 2011 |
| Headquarters | New York, United States | Berlin, Germany |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Freshly | HelloFresh |
|---|---|---|
| Total funding | $7.0M | $10.0M |
| Latest round | Seed | Seed |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Freshly | HelloFresh |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 52/100 | 33/100 |
| Traction | Not published | 35/100 |
| Team | 36/100 | 70/100 |
| Community | Not published | 12/100 |
| Search visibility | Not published | 8/100 |
| Quality | Not published | 30/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (29/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 64/100 | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Freshly | HelloFresh |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Cloudflare |
| Frameworks | Not detected | Next.js |
| Analytics | Not detected | Google Tag Manager |
Freshly vs HelloFresh: common questions
Which is better, Freshly or HelloFresh?
On our 0-100 score Freshly rates higher (52/100 against 33/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do Freshly and HelloFresh compare on the numbers?
Freshly leads on our overall score (52/100 against 33/100). HelloFresh leads on agent readiness (37/100 against 29/100), domain rating (80/100 against 64/100), funding raised ($10.0M against $7.0M).
Read the full Freshly review and pricing or the HelloFresh review and pricing. You can also browse other Freshly alternatives we track.