Foursquare vs Placer.ai
Foursquare vs Placer.ai, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Foursquare is on 68/100 and Placer.ai on 76/100.
Where each one leads
Foursquare
- domain rating: 91/100 against 74/100
- headcount growth: +5.7% against +1.8%
- funding raised: $334M against $241M
- LinkedIn following: 89,590 against 49,119
Placer.ai
- our overall score: 76/100 against 68/100
At a glance
| Measure | Foursquare | Placer.ai |
|---|---|---|
| What it is | Location intelligence platform providing geospatial data and tools for businesses. | Placer.ai is a location analytics platform that provides foot traffic data and consumer behavior insights for retailers, commercial real estate, and other businesses. |
| Category | Location Intelligence, Geospatial Data, Data Platform, MarTech | Retail, GPS, Location Intelligence, Government |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2009 | 2014 |
| Headquarters | New York, United States | Los Altos, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Foursquare | Placer.ai |
|---|---|---|
| Employees | 525 | 634 |
| Headcount growthLast 12 months | +5.7% | +1.8% |
| Total funding | $334M | $241M |
| Latest round | Late Stage | Series D |
| Valuation | Not published | $1.4B |
| LinkedIn followers | 89,590 | 49,119 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Foursquare | Placer.ai |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 68/100 | 76/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 35/100 | 66/100 |
| Quality | 78/100 | 86/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 74/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Foursquare | Placer.ai |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | WordPress | Webflow |
| Frameworks | Tailwind CSS, Bootstrap | Not detected |
| Analytics | Google Tag Manager, Segment | Google Tag Manager |
| Support stack | HubSpot | HubSpot |
Foursquare vs Placer.ai: common questions
Which is better, Foursquare or Placer.ai?
On our 0-100 score Placer.ai rates higher (76/100 against 68/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Foursquare and Placer.ai compare on the numbers?
Foursquare leads on domain rating (91/100 against 74/100), headcount growth (+5.7% against +1.8%), funding raised ($334M against $241M), LinkedIn following (89,590 against 49,119). Placer.ai leads on our overall score (76/100 against 68/100).
Read the full Foursquare review and pricing or the Placer.ai review and pricing. You can also browse other Foursquare alternatives we track.