FourKites vs Principal Logistics Technologies
FourKites vs Principal Logistics Technologies, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: FourKites is on 67/100 and Principal Logistics Technologies on 33/100.
Where each one leads
FourKites
- our overall score: 67/100 against 33/100
- agent readiness: 53/100 against 32/100
- domain rating: 71/100 against 24/100
- headcount: 555 against 45
- LinkedIn following: 77,986 against 1,488
Principal Logistics Technologies
Leads on none of the measures we hold for both companies.
At a glance
| Measure | FourKites | Principal Logistics Technologies |
|---|---|---|
| What it is | Real-time supply chain visibility and orchestration platform powered by AI. | Provider of enterprise-grade Warehouse Management Software (WMS) and Supply Chain Management (SCM) solutions. |
| Category | LogisticsTech, Supply Chain, Enterprise Software, SaaS | LogisticsTech, Supply Chain, Warehouse Management Software, Enterprise Software |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2014 | 1990 |
| Headquarters | Chicago, United States | Dublin, Ireland |
| Status | Active | Active |
Size, funding and growth
| Measure | FourKites | Principal Logistics Technologies |
|---|---|---|
| Employees | 555 | 45 |
| Total funding | $242M | Not published |
| Latest round | Corporate Round (Strategic Investment) | PE |
| Valuation | $1.0B | Not published |
| LinkedIn followers | 77,986 | 1,488 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | FourKites | Principal Logistics Technologies |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 67/100 | 33/100 |
| Traction | 60/100 | 17/100 |
| Team | 70/100 | 50/100 |
| Search visibility | 36/100 | 32/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (53/100) | F (32/100) |
| Domain ratingLink authority, 0-100 | 71/100 | 24/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | FourKites | Principal Logistics Technologies |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | WordPress | WordPress |
| Frameworks | Jquery, Bootstrap | Jquery |
| Analytics | Google Tag Manager | Google Tag Manager |
FourKites vs Principal Logistics Technologies: common questions
Which is better, FourKites or Principal Logistics Technologies?
On our 0-100 score FourKites rates higher (67/100 against 33/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do FourKites and Principal Logistics Technologies compare on the numbers?
FourKites leads on our overall score (67/100 against 33/100), agent readiness (53/100 against 32/100), domain rating (71/100 against 24/100), headcount (555 against 45), LinkedIn following (77,986 against 1,488).
Read the full FourKites review and pricing or the Principal Logistics Technologies review and pricing. You can also browse other FourKites alternatives we track.

