Formula 1 vs Heed
Formula 1 vs Heed, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Formula 1 is on 76/100 and Heed on 51/100.
Where each one leads
Formula 1
- our overall score: 76/100 against 51/100
- domain rating: 85/100 against 27/100
- headcount: 750 against 11
- funding raised: $4.7B against $35.0M
Heed
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Formula 1 | Heed |
|---|---|---|
| What it is | The pinnacle of motorsport, a global racing championship and entertainment property. | Consumer platform transforming sports and entertainment with IoT analytics and AI for real-time insights. |
| Category | Sports, Media & Entertainment, Automotive, Events | Sports, Sports Tech, Entertainment Tech, IoT |
| Sells toBusiness model | B2B2C | B2C |
| Offering | Platform | Software, Hardware |
| Founded | 1950 | 2017 |
| Headquarters | London, United Kingdom | New York, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Formula 1 | Heed |
|---|---|---|
| Employees | 750 | 11 |
| Headcount growthLast 12 months | Not published | +4.8% |
| Total funding | $4.7B | $35.0M |
| Latest round | Acquisition | Not published |
| Valuation | $8.0B | Not published |
| LinkedIn followers | Not published | 5,303 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Formula 1 | Heed |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 76/100 | 51/100 |
| Traction | 60/100 | 49/100 |
| Team | 70/100 | 30/100 |
| Community | 8/100 | Not published |
| Search visibility | 16/100 | 33/100 |
| Quality | 94/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 85/100 | 27/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Formula 1 | Heed |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CDN | CloudFront | Cloudflare |
| CMS | Ghost | WordPress |
| Frameworks | Next.js, Tailwind CSS | Jquery, Bootstrap |
Formula 1 vs Heed: common questions
Which is better, Formula 1 or Heed?
On our 0-100 score Formula 1 rates higher (76/100 against 51/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Formula 1 and Heed compare on the numbers?
Formula 1 leads on our overall score (76/100 against 51/100), domain rating (85/100 against 27/100), headcount (750 against 11), funding raised ($4.7B against $35.0M).
Read the full Formula 1 review and pricing or the Heed review and pricing. You can also browse other Formula 1 alternatives we track.