FirstPromoter vs Tapfiliate
FirstPromoter vs Tapfiliate, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: FirstPromoter is on 57/100 and Tapfiliate on 32/100.
Where each one leads
FirstPromoter
- our overall score: 57/100 against 32/100
- LinkedIn following: 1,672 against 735
Tapfiliate
Leads on none of the measures we hold for both companies.
At a glance
| Measure | FirstPromoter | Tapfiliate |
|---|---|---|
| What it is | SaaS platform for managing and automating affiliate and referral programs for subscription businesses. | Cloud-based affiliate, referral, and influencer tracking software for businesses. |
| Category | Affiliate Marketing, Referral Marketing, Influencer Marketing, SaaS | Affiliate Marketing, SaaS, E-commerce, Marketing Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2017 | 2014 |
| Headquarters | Talmaciu, Romania | Amsterdam, Netherlands |
| Status | Active | Active |
Size, funding and growth
| Measure | FirstPromoter | Tapfiliate |
|---|---|---|
| Employees | 14 | 13 |
| Headcount growthLast 12 months | +74.6% | Not published |
| Total funding | $1.0M | Not published |
| Latest round | Seed | Not published |
| LinkedIn followers | 1,672 | 735 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | FirstPromoter | Tapfiliate |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 57/100 | 32/100 |
| Traction | 42/100 | 11/100 |
| Team | 10/100 | 60/100 |
| Search visibility | 25/100 | 32/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | FirstPromoter | Tapfiliate |
|---|---|---|
| Hosting | Not detected | Google Cloud |
| CDN | Cloudflare | Not detected |
| CMS | Framer | WordPress |
| Frameworks | Not detected | Tailwind CSS, Bootstrap |
| Analytics | Google Tag Manager | Google Tag Manager, PostHog |
| Support stack | Not detected | Intercom |
Product and pricing
| Measure | FirstPromoter | Tapfiliate |
|---|---|---|
| Current offer | 14 Day Free Trial | Not published |
FirstPromoter vs Tapfiliate: common questions
Which is better, FirstPromoter or Tapfiliate?
On our 0-100 score FirstPromoter rates higher (57/100 against 32/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do FirstPromoter and Tapfiliate compare on the numbers?
FirstPromoter leads on our overall score (57/100 against 32/100), LinkedIn following (1,672 against 735).
Read the full FirstPromoter review and pricing or the Tapfiliate review and pricing. You can also browse other FirstPromoter alternatives we track.

