FirstPromoter vs Rewardful
FirstPromoter vs Rewardful, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: FirstPromoter is on 57/100 and Rewardful on 31/100.
Where each one leads
FirstPromoter
- our overall score: 57/100 against 31/100
Rewardful
- agent readiness: 52/100 against 46/100
At a glance
| Measure | FirstPromoter | Rewardful |
|---|---|---|
| What it is | SaaS platform for managing and automating affiliate and referral programs for subscription businesses. | Rewardful helps SaaS companies launch and manage affiliate and referral programs, automating commissions and payouts for recurring revenue. |
| Category | Affiliate Marketing, Referral Marketing, Influencer Marketing, SaaS | Affiliate Marketing Software, Referral Marketing, Marketing Automation, Affiliate Marketing |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2017 | 2018 |
| Headquarters | Talmaciu, Romania | Edmonton, Canada |
| Status | Active | Active |
Size, funding and growth
| Measure | FirstPromoter | Rewardful |
|---|---|---|
| Employees | 14 | 12 |
| Headcount growthLast 12 months | +74.6% | Not published |
| Total funding | $1.0M | Not published |
| Latest round | Seed | Not published |
| LinkedIn followers | 1,672 | 1,558 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | FirstPromoter | Rewardful |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 57/100 | 31/100 |
| Traction | 42/100 | 11/100 |
| Team | 10/100 | 60/100 |
| Search visibility | 25/100 | 27/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (52/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 77/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | FirstPromoter | Rewardful |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | Cloudflare |
| CMS | Framer | Webflow |
| Frameworks | Not detected | Tailwind CSS |
| Analytics | Google Tag Manager | Google Analytics 4, Google Tag Manager |
| Support stack | Not detected | HubSpot |
Product and pricing
| Measure | FirstPromoter | Rewardful |
|---|---|---|
| Key features | Not published | Seamless Billing Integration, Automated Commission Payouts, Customizable Affiliate Portal, Flexible Commission Structures, Advanced Fraud Detection, Comprehensive Performance Analytics |
| Current offer | 14 Day Free Trial | Not published |
FirstPromoter vs Rewardful: common questions
Which is better, FirstPromoter or Rewardful?
On our 0-100 score FirstPromoter rates higher (57/100 against 31/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do FirstPromoter and Rewardful compare on the numbers?
FirstPromoter leads on our overall score (57/100 against 31/100). Rewardful leads on agent readiness (52/100 against 46/100).
Read the full FirstPromoter review and pricing or the Rewardful review and pricing. You can also browse other FirstPromoter alternatives we track.

