First Assured vs Next Insurance
First Assured vs Next Insurance, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: First Assured is on 20/100 and Next Insurance on 71/100.
Where each one leads
First Assured
Leads on none of the measures we hold for both companies.
Next Insurance
- our overall score: 71/100 against 20/100
- agent readiness: 48/100 against 31/100
- headcount: 716 against 325
- LinkedIn following: 53,209 against 22,955
At a glance
| Measure | First Assured | Next Insurance |
|---|---|---|
| What it is | HoneyBook provides business management software for creative entrepreneurs and small businesses. | Digital insurance provider offering tailored policies for small businesses and the self-employed. |
| Category | Fintech, SMB Software, Payments, InsurTech | Fintech, Insurance, Insurance Carrier, InsurTech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2026 | 2016 |
| Headquarters | Bristol, United Kingdom | San Francisco, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | First Assured | Next Insurance |
|---|---|---|
| Employees | 325 | 716 |
| Headcount growthLast 12 months | Not published | +2.1% |
| Total funding | Not published | $1.1B |
| Latest round | Not published | Series F |
| Valuation | Not published | $4.0B |
| LinkedIn followers | 22,955 | 53,209 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | First Assured | Next Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 20/100 | 71/100 |
| Traction | 20/100 | 60/100 |
| Team | Not published | 90/100 |
| Search visibility | 22/100 | 34/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (31/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | Not published | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | First Assured | Next Insurance |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Cloudflare | CloudFront |
| CMS | Webflow | Not detected |
| Frameworks | Not detected | Next.js, Tailwind CSS, Bootstrap |
| Analytics | Google Analytics 4 | Not detected |
| Support stack | Intercom | Not detected |
First Assured vs Next Insurance: common questions
Which is better, First Assured or Next Insurance?
On our 0-100 score Next Insurance rates higher (71/100 against 20/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do First Assured and Next Insurance compare on the numbers?
Next Insurance leads on our overall score (71/100 against 20/100), agent readiness (48/100 against 31/100), headcount (716 against 325), LinkedIn following (53,209 against 22,955).
Read the full First Assured review and pricing or the Next Insurance review and pricing. You can also browse other First Assured alternatives we track.