Shift4 Europe vs Pay.com
Shift4 Europe vs Pay.com, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Shift4 Europe is on 62/100 and Pay.com on 55/100.
Where each one leads
Shift4 Europe
- our overall score: 62/100 against 55/100
- domain rating: 83/100 against 61/100
- headcount: 2,551 against 85
- headcount growth: +20.6% against +14.4%
- funding raised: $160M against $100M
- LinkedIn following: 53,311 against 5,947
Pay.com
- agent readiness: 47/100 against 21/100
At a glance
| Measure | Shift4 Europe | Pay.com |
|---|---|---|
| What it is | Commerce enablement technology powering billions of transactions for businesses globally. | All-inclusive payment platform for businesses of all sizes, from micro-merchants to large enterprises. |
| Category | Fintech, Payments, Digital Payments, Embedded Finance | Fintech, Payments, Digital Payments, Embedded Finance |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2007 | 2020 |
| Headquarters | Allentown, United States | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Shift4 Europe | Pay.com |
|---|---|---|
| Employees | 2,551 | 85 |
| Headcount growthLast 12 months | +20.6% | +14.4% |
| Total funding | $160M | $100M |
| Latest round | Series C | Credit Facility |
| Valuation | $190M | Not published |
| LinkedIn followers | 53,311 | 5,947 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Shift4 Europe | Pay.com |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 55/100 |
| Traction | 60/100 | 59/100 |
| Team | 70/100 | 60/100 |
| Search visibility | 24/100 | 36/100 |
| Quality | 68/100 | 55/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (21/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 83/100 | 61/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Shift4 Europe | Pay.com |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Vercel | Cloudflare |
| CMS | Not detected | Webflow |
| Analytics | Not detected | Google Tag Manager |
| Open source | Yes | No |
Shift4 Europe vs Pay.com: common questions
Which is better, Shift4 Europe or Pay.com?
On our 0-100 score Shift4 Europe rates higher (62/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Shift4 Europe and Pay.com compare on the numbers?
Shift4 Europe leads on our overall score (62/100 against 55/100), domain rating (83/100 against 61/100), headcount (2,551 against 85), headcount growth (+20.6% against +14.4%), funding raised ($160M against $100M), LinkedIn following (53,311 against 5,947). Pay.com leads on agent readiness (47/100 against 21/100).
Read the full Shift4 Europe review and pricing or the Pay.com review and pricing. You can also browse other Shift4 Europe alternatives we track.

