Figure vs Fort Robotics
Figure vs Fort Robotics, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Figure is on 57/100 and Fort Robotics on 58/100.
Where each one leads
Figure
- domain rating: 73/100 against 38/100
- headcount: 673 against 65
- funding raised: $4.0B against $13.0M
- LinkedIn following: 124,551 against 13,011
Fort Robotics
- agent readiness: 41/100 against 36/100
At a glance
| Measure | Figure | Fort Robotics |
|---|---|---|
| What it is | Building humanoid robots for commercial work, currently deployed at scale with BMW, Mercedes-Benz, and Amazon. | FORT Robotics develops safety and control systems for robots and autonomous machines, providing a trust layer for physical AI. |
| Category | Robotics, Artificial Intelligence, Hardware, Physical AI | Robotics, Artificial Intelligence, Hardware, Robotics OS |
| Sells toBusiness model | B2B | B2B |
| Offering | Hardware | Platform |
| Founded | 2018 | 2018 |
| Headquarters | Sunnyvale, United States | Philadelphia, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Figure | Fort Robotics |
|---|---|---|
| Employees | 673 | 65 |
| Total funding | $4.0B | $13.0M |
| Latest round | Not published | Series A |
| Valuation | $4K | $1.1B |
| LinkedIn followers | 124,551 | 13,011 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Figure | Fort Robotics |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 57/100 | 58/100 |
| Traction | 60/100 | 54/100 |
| Team | 20/100 | 50/100 |
| Search visibility | 25/100 | 20/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (36/100) | D (41/100) |
| Domain ratingLink authority, 0-100 | 73/100 | 38/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Figure | Fort Robotics |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Vercel | Cloudflare |
| Frameworks | Next.js | Jquery |
| Analytics | Not detected | Google Tag Manager, Hotjar |
| Support stack | Not detected | HubSpot |
What users say
| Measure | Figure | Fort Robotics |
|---|---|---|
| Reddit sentimentThreads we track | 1 positive, 0 negative across 1 thread | 1 positive, 0 negative across 6 threads |
“Figure 03 Robot sorting packages while Marc Benioff messes with it. https://x.com/Benioff/status/2036252519308075219”r/nextfuckinglevel
“More than 43 launch partners have joined the Halos ecosystem, including Agility Robotics, Boston Dynamics, Hesai Technology, and FORT Robotics.”r/BB_Stock
Figure vs Fort Robotics: common questions
Which is better, Figure or Fort Robotics?
On our 0-100 score Fort Robotics rates higher (58/100 against 57/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Figure and Fort Robotics compare on the numbers?
Figure leads on domain rating (73/100 against 38/100), headcount (673 against 65), funding raised ($4.0B against $13.0M), LinkedIn following (124,551 against 13,011). Fort Robotics leads on agent readiness (41/100 against 36/100).
What do real users say about Figure and Fort Robotics?
Figure: 1 positive and 0 negative mentions across 1 Reddit threads we track, mostly in r/nextfuckinglevel. Fort Robotics: 1 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/BB_Stock.
Read the full Figure review and pricing or the Fort Robotics review and pricing. You can also browse other Figure alternatives we track.