Fellow vs Peet's Coffee
Fellow vs Peet's Coffee, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Fellow is on 37/100 and Peet's Coffee on 31/100.
Where each one leads
Fellow
- our overall score: 37/100 against 31/100
- funding raised: $348M against $60.0M
Peet's Coffee
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Fellow | Peet's Coffee |
|---|---|---|
| What it is | Fellow designs and manufactures premium coffee and tea brewing equipment and accessories for home and professional use. | Premium coffee retailer and roaster known for its high-quality beans and commitment to craft. |
| Category | Coffee Equipment, Tea Equipment, Kitchen Appliances, Home Goods | Coffee Retail, Food & Beverage, Consumer Goods, Specialty Coffee |
| Sells toBusiness model | B2C | B2C |
| Offering | Hardware | Services |
| Headquarters | San Francisco, United States | Emeryville, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Fellow | Peet's Coffee |
|---|---|---|
| Employees | Not published | 815 |
| Total funding | $348M | $60.0M |
| LinkedIn followers | Not published | 58,575 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Fellow | Peet's Coffee |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 37/100 | 31/100 |
| Traction | 40/100 | 59/100 |
| Search visibility | 17/100 | 25/100 |
| Quality | 45/100 | 25/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Fellow | Peet's Coffee |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Shopify | Shopify |
| Frameworks | Jquery, Tailwind CSS | Jquery |
| Analytics | Google Tag Manager, Amplitude | Not detected |
What users say
| Measure | Fellow | Peet's Coffee |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 2 positive, 3 negative across 6 threads |
“I didn't realize we were the Peet's Coffee capital of the country. I also didn't realize how small of a chain it is. They've really done a good job at making it feel like a well thought out chain.”r/bayarea
Fellow vs Peet's Coffee: common questions
Which is better, Fellow or Peet's Coffee?
On our 0-100 score Fellow rates higher (37/100 against 31/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Fellow and Peet's Coffee compare on the numbers?
Fellow leads on our overall score (37/100 against 31/100), funding raised ($348M against $60.0M).
What do real users say about Fellow and Peet's Coffee?
Peet's Coffee: 2 positive and 3 negative mentions across 6 Reddit threads we track, mostly in r/bayarea.
Read the full Fellow review and pricing or the Peet's Coffee review and pricing. You can also browse other Fellow alternatives we track.

