Factor vs Freshly
Factor vs Freshly, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Factor is on 45/100 and Freshly on 52/100.
Where each one leads
Factor
- agent readiness: 40/100 against 29/100
Freshly
- our overall score: 52/100 against 45/100
At a glance
| Measure | Factor | Freshly |
|---|---|---|
| What it is | AI-powered platform for personalized meal planning and grocery delivery. | Freshly delivers pre-prepared, healthy meals to your door, simplifying healthy eating. |
| Category | FoodTech, HealthTech, Meal Delivery, Personalized Nutrition | FoodTech, Meal Delivery, Subscription Service, Health and Wellness |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Marketplace |
| Founded | 2017 | 2015 |
| Headquarters | Chicago, United States | New York, United States |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Factor | Freshly |
|---|---|---|
| Total funding | Not published | $7.0M |
| Latest round | Not published | Seed |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Factor | Freshly |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 45/100 | 52/100 |
| Traction | 35/100 | Not published |
| Team | 30/100 | 36/100 |
| Community | 15/100 | Not published |
| Search visibility | 3/100 | Not published |
| Quality | 58/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (40/100) | F (29/100) |
| Domain ratingLink authority, 0-100 | 71/100 | 64/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Factor | Freshly |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Cloudflare | Cloudflare |
| Frameworks | Next.js | Not detected |
Factor vs Freshly: common questions
Which is better, Factor or Freshly?
On our 0-100 score Freshly rates higher (52/100 against 45/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Factor and Freshly compare on the numbers?
Factor leads on agent readiness (40/100 against 29/100). Freshly leads on our overall score (52/100 against 45/100).
Read the full Factor review and pricing or the Freshly review and pricing. You can also browse other Factor alternatives we track.

